
Senior Go-To-Market & Commercial Manager
The Quality Group
full-time
Posted on:
Location Type: Hybrid
Location: Hamburg • Germany
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Job Level
Tech Stack
About the role
- You implement the B2B expansion roadmap for Germany
- You are responsible for end-to-end readiness of new B2B customers — from approval to go-live
- You manage and develop the Channel Activity Masterplan (CAMP) across all B2B channels
- You translate portfolio priorities into concrete NOI, distribution and sales targets
- You analyze performance KPIs, identify gaps and derive effective actions
- You ensure consistent implementation of sales fundamentals — assortment, pricing, promotion and merchandising
- You act as the single point of contact for the German B2B business and manage day-to-day operations
- You share best practices and scale successful execution approaches internationally
Requirements
- You have at least 7 years' experience in the FMCG sector, ideally in food, beverage or lifestyle
- You have a proven track record in marketing, sales or commercial roles with a clear B2B focus
- You bring experience in go-to-market processes, sales management or channel management
- You think entrepreneurially, are solution-oriented and take responsibility
- You demonstrate strong communication skills and professional stakeholder management
- You work in a KPI-driven way and possess strong analytical skills
- You are comfortable in a dynamic, high-growth environment
- You are willing to travel (around 60% across Germany, including Hamburg and the HQ)
- You are fluent in German and English
Benefits
- Attractive employee discounts on ESN & more
- Flexible working hours & remote work options
- Subsidies for mobility and fitness (e.g., Wellpass, Deutschlandticket)
- Company pension scheme
- Workation options and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B expansionsales managementchannel managementgo-to-market processesperformance KPIsanalytical skillssales fundamentalsmerchandisingpricingpromotion
Soft Skills
entrepreneurial thinkingsolution-orientedresponsibilitystrong communication skillsstakeholder managementKPI-drivenadaptabilityproblem-solvingcollaborationbest practices sharing