
B2B Commercial & Growth Manager – Germany
The Quality Group
full-time
Posted on:
Location Type: Hybrid
Location: Hamburg • Germany
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About the role
- You will implement the B2B expansion roadmap for Germany
- You will be responsible for end-to-end readiness of new B2B clients — from approval to go-live
- You will manage and develop the Channel Activity Masterplan (CAMP) across all B2B channels
- You will translate portfolio priorities into concrete NOI, distribution, and sales targets
- You will analyze performance KPIs, identify gaps, and derive effective actions
- You will ensure consistent execution of sales fundamentals — assortment, pricing, promotion, and merchandising
- You will act as the single point of contact for the German B2B business and manage day-to-day operations
- You will share best practices and scale successful execution approaches internationally
Requirements
- You have at least 7 years of experience in the FMCG industry, preferably in food, beverage, or lifestyle categories
- You have a proven track record in marketing, sales, or commercial roles with a clear B2B focus
- You bring experience in go-to-market processes, sales management, or channel management
- You think entrepreneurially, act solution-oriented, and take ownership
- You demonstrate strong communication skills and professional stakeholder management
- You work KPI-driven and have strong analytical capabilities
- You thrive in a dynamic, high-growth environment
- You are willing to travel — approximately 60% across Germany, including Hamburg and HQ
- You are fluent in German and English
Benefits
- Attractive employee discounts on ESN & more products
- Flexible working hours & home office options
- Mobility & fitness subsidies (e.g., Wellpass, Deutschlandticket)
- Company pension scheme
- Workation options and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B expansionsales managementchannel managementgo-to-market processesperformance KPI analysissales fundamentalsassortment managementpricing strategypromotion strategymerchandising
Soft Skills
entrepreneurial thinkingsolution-orientedownershipstrong communicationstakeholder managementanalytical capabilitiesadaptabilityhigh-growth environmentbest practices sharinginternational execution