The People Brand

Designer

• The Designer II is responsible for designing and developing footwear concepts that support seasonal strategies, franchise growth, and the broader product vision.
• This role translates briefs, consumer insights, and brand direction into clear sketches, refined design packages, and product solutions that embody our ethos of comfort, craft, quality, and modern Hawaiian inspiration.
• As a designer, you will contribute to multiple product platforms, collaborate closely with cross-functional partners, and begin taking ownership of specific styles or small collections.
• Design and develop footwear concepts that deliver against seasonal briefs, pricing strategies, and margin targets.
• Create clear sketches, refined renderings, technical design packages, and bill of materials to support development handoff.
• Work within an integrated team of Design, Development, and Product Line Management; actively participate in pod meetings, sample reviews.
• Translate insights, trends, and brand direction into thoughtful design solutions across materials, color, and silhouette.
• Support the creation and presentation of seasonal design content, including mood boards, inspiration decks, concept pages, and trim/material boards.
• Present work at design reviews, product gate meetings, and seasonal check-ins with cross-functional partners.
• Collaborate with the CGM (Color, Graphics & Materials) team to ensure color and material execution aligns with design intent.
• Maintain accuracy in all design documentation, sketches, and tech packs to ensure smooth transitions from concept to manufacturing.
• Contribute to continuous improvement in design processes, tools, and best practices.
• Mentor and provide informal guidance to Designer I or Intern-level teammates as needed.

Designer II, Footwear

Software Engineer

• Manage the development and execution of seasonal footwear programs and SMU initiatives, ensuring flawless quality, fit, and brand alignment.
• Translate design concepts, CADs, and tech packs into execution-ready specs, facilitating prototype, fit, and sample stages.
• Collaborate with merchandising to validate consumer, channel, and account needs; ensure commercial viability and assortment relevance.
• Work alongside sourcing and vendor partners to ensure cost targets, material feasibility, and production readiness are met.
• Own sample reviews and physical fit sessions, identifying opportunities to enhance product fit, performance, durability, and aesthetic impact.
• Maintain meticulous development documentation, including sample tracking, deviations, and change control logs.
• Support preparation of SMUs with specialized graphic, color, and material treatments.

Designer II, Footwear

Developer II – Footwear