The People Brand

Digital Marketing

• Support the coordination and execution of marketing campaigns across multiple channels
• Help manage timelines, deliverables, and approvals to ensure campaigns launch on schedule
• Assist in organizing briefs, assets, and campaign details across teams
• Support quality checks (links, tracking, creative, copy) before campaigns go live
• Coordinate with Creative and Copy teams to gather assets and ensure alignment
• Help maintain the campaign calendar and ensure deadlines are met
• Support A/B testing and basic reporting
• Support the execution of paid media campaigns across platforms (Meta, Google, TikTok)
• Assist with organizing creative briefs and asset delivery
• Help monitor campaign performance and flag any issues
• Support campaign setup QA (links, UTMs, naming conventions)
• Support coordination with SEO and Affiliate partners/agencies
• Assist with content briefs and ensure assets are delivered on time
• Help track deliverables and timelines
• Support basic reporting and performance tracking

Digital Marketing Coordinator

Controller

• Lead Monthly, Quarterly and Annual closing process ensuring all work is accurate and completed on a timely basis.
• Prepare monthly and quarterly financial statements, ensuring all work is accurate and completed on a timely basis (ie. profit and loss statements, balance sheets, and statement of cash flows).
• Maintain internal reporting systems and responsible for the overall consolidation of the financial results.
• Lead and actively participate in the annual financial audit, including work paper preparation.
• Oversee the accounting close process and continuously improve processes to scale with the organization.
• Provide interpretation and application of accounting procedures, principles and pronouncements in accordance with GAAP.
• Assist Financial Planning in preparation of the annual budget.
• Provide oversight for Accounts Payable.

Corporate Controller

Analyst

• Plan, coordinate, and execute fit and wear testing protocols across footwear styles.
• Evaluate product performance, fit, comfort, and durability through structured testing.
• Collect, analyze, and document feedback from wear testers.
• Partner with Product Development, Design, and Technical teams to identify issues and recommend improvements.
• Track and report on key fit and performance metrics to support decision-making.
• Maintain consistency in fit standards and testing methodologies.
• Support the end-to-end development of SMU (Special Make-Up) footwear products.
• Collaborate with Design, Merchandising, and factory partners to execute product briefs.
• Manage timelines, ensuring on-time sample delivery and commercialization milestones.
• Review samples for accuracy against design intent, specifications, and quality standards.
• Track development progress, costs, and changes throughout the lifecycle.
• Assist in resolving development issues related to materials, construction, and fit.

Digital Marketing Coordinator

Corporate Controller

Product Development Analyst