The Nature Conservancy

Marketing Specialist

The Nature Conservancy

full-time

Posted on:

Location Type: Remote

Location: Missouri • United States

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Salary

💰 $58,000 - $73,000 per year

About the role

  • The Marketing Specialist manages and implements tactics in an approved strategic marketing plan.
  • The Marketing Specialist is responsible for supporting overall marketing objectives for the Midwest division, focused on Michigan.
  • Collaborates with the Associate Director to manage and implement marketing projects and initiatives.
  • Plans, develops, and manages content for print and digital channels including social media, email, website, Google, newsletters, annual reports, fact sheets, and other print products.
  • Works closely with department staff, field offices, program consultants, and vendors to manage all phases of projects.
  • May work within budgets to minimize expenses, maximize revenue, and meet quality control standards.
  • Uses software systems to track and analyze program results, report findings, and work with senior marketing managers to implement strategic recommendations.

Requirements

  • Bachelor’s degree in related field and 5 years’ related experience or equivalent combination of education and experience.
  • Experience cultivating and managing customer/colleague relationships.
  • Experience writing, editing and proofreading.
  • Experience organizing and coordinating multiple projects.
  • Experience in multi-channel social media work, including the development of content calendars and digital strategies, measuring results, and managing paid ads.
  • Exceptional collaboration skills.
  • Experience in CMS, SEO, SEM and Google Analytics/web traffic metrics.
  • A creative background with experience in digital design and creating social media videos.
  • Graphic design and layout experience in Canva, Adobe InDesign a plus.
  • Experience in Michigan’s conservation field and the desire to help convey TNC’s mission to diverse groups.
  • Multi-lingual skills appreciated.
  • Multi-cultural or cross-cultural experience preferred.
  • Knowledge and application of current and evolving trends in marketing.
  • Ability to work independently without requiring detailed management review of general work.
  • Strong organizational skills, attention to detail and project management experience.
Benefits
  • health care benefits
  • flexible spending accounts
  • 401(k) plan with an 8% employer match
  • parental leave
  • accrued paid time off
  • life insurance
  • disability coverage
  • employee assistance program
  • other life and work well-being benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
content developmentwritingeditingproofreadingproject managementdigital designsocial media strategySEOSEMGoogle Analytics
Soft skills
collaborationorganizational skillsattention to detailindependent workcustomer relationship managementmulti-cultural experiencecreativitycoordinationcommunicationproblem-solving