The Mosaic Company

Senior Manager, Global Digital Marketing

The Mosaic Company

full-time

Posted on:

Location Type: Hybrid

Location: Tampa • Florida • Minnesota • United States

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Job Level

Senior

About the role

  • Lead demand generation aligned to GTM priorities
  • Own digital demand generation in support of North America go-to-market priorities.
  • Partner with Brand, Product, and Commercial teams to translate business strategy into focused digital plans.
  • Set direction for omnichannel programs across paid media, social, email, and web.
  • Ensure websites and digital touchpoints support customer engagement and conversion.
  • Hold agency partners accountable for delivery, performance, and results.
  • Own data quality, measurement, and performance visibility
  • Own digital marketing data standards, governance, and quality.
  • Ensure consistent lead capture, tracking, and attribution across all digital channels.
  • Define and maintain the lead lifecycle from acquisition through sales handoff.
  • Partner with CRM and data teams to strengthen customer and prospect records.
  • Establish clear performance reporting that connects digital activity to business outcomes.
  • Drive continuous improvement through disciplined testing and learning.
  • Own AI-enabled digital platforms and GTM enablement systems
  • Lead initiatives that apply AI to personalize engagement, surface insight, and support decision-making.
  • Ensure AI-driven platforms deliver practical value and measurable impact, not technical novelty.
  • Translate complex capabilities into clear, usable tools for Sales, Agronomy, and Brand teams.
  • Act as the digital business owner working with IT to set priorities and delivery roadmaps.
  • Drive adoption and cross-functional execution
  • Ensure digital and AI-enabled programs are understood, trusted, and used across commercial teams.
  • Work across Sales, Agronomy, Brand, Product, and IT to align priorities and execution.
  • Translate business needs into clear direction for agency and technology partners.
  • Address adoption or capability gaps through training, communication, or process change.
  • Enable global digital marketing capability and competencies
  • Provide strategic guidance and subject matter expertise on digital marketing capabilities to regional teams in Brazil, China and India.
  • Define and maintain global best practices and standards that support effective digital execution across markets.
  • Support regional teams with enablement, shared learnings, and advisory input while preserving local ownership.
  • Act as a point of escalation for complex digital marketing challenges and cross-region alignment.

Requirements

  • Bachelor's- Business Administration, Marketing or related field
  • Master's preferred
  • 8+ years of experience owning digital marketing platforms, data, and performance in a complex, enterprise environment.
  • Proven experience leading digital marketing at scale, with clear accountability for outcomes, not just activity.
  • Strong ability to connect digital marketing initiatives to go-to-market priorities, revenue growth, and commercial execution.
  • Experience owning enterprise digital platforms and marketing technology ecosystems, with the confidence to set priorities and make trade-offs.
  • Comfort leading AI-enabled and data-driven marketing capabilities in practical, business-focused ways.
  • Experience managing and holding agencies accountable for strategy execution and performance.
  • Ability to influence across functions including Sales, Brand, Product, Agronomy, and IT.
  • Strong analytical judgment, with the ability to translate data and insight into clear direction and action.
  • Experience operating independently while aligning with senior leadership and cross-functional partners.
Benefits
  • An attractive base salary + an annual incentive
  • 11 paid holidays each year
  • 401k with a company match and annual company contributions
  • Paid sick leave for when you need it
  • A robust benefits package which includes Medical, Dental, and Vision insurance
  • Outstanding growth opportunities, both within Mosaic and for your skillset
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingdata qualityperformance measurementlead lifecycle managementAI-enabled platformsdigital demand generationomnichannel programsmarketing technology ecosystemslead captureattribution
Soft Skills
strategic guidanceinfluenceanalytical judgmentcross-functional executioncommunicationtrainingproblem-solvingcollaborationadaptabilityleadership
Certifications
Bachelor's in Business AdministrationBachelor's in MarketingMaster's in related field