The Job Sauce

Head of Marketing – CRS

The Job Sauce

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Own and evolve CRS’s marketing strategy beyond PPC into content, product marketing, industry presence, and brand leadership
  • Drive pipeline growth and improve pipeline mix, with a focus on increasing average deal size
  • Build and lead product marketing: positioning, messaging, sales enablement, and GTM for new products
  • Strengthen land-and-expand motions, including customer marketing across ~600 accounts
  • Elevate CRS’s industry credibility through speaking, panels, trade shows, partnerships, and thought leadership
  • Maintain performance marketing discipline while investing in higher-leverage growth channels
  • Track and improve brand and growth KPIs (pipeline, deal size, branded search, engagement)
  • Operate as a hands-on leader initially, with a path to build and scale the marketing function

Requirements

  • Experience marketing complex B2B data or API-driven products (ideally usage-based models)
  • Strong product marketing + content leadership background (not pure demand gen)
  • Proven pipeline impact with measurable outcomes
  • Ability to translate technical products into clear, compelling business value
  • Comfortable as a player/coach in a founder-led, fast-paced environment
  • Analytical and ROI-driven; understands attribution and growth metrics
  • High ownership, high intensity, strong executive presence
Benefits
  • 401(k) with company match
  • Medical Insurance
  • Dental insurance
  • Vision Insurance
  • Unlimited Paid Leave Policy
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingcontent marketingpipeline growthsales enablementgo-to-market (GTM) strategyperformance marketingattributiongrowth metricsB2B marketingAPI-driven products
Soft Skills
leadershipanalytical skillshigh ownershiphigh intensityexecutive presencecommunicationadaptabilityteam collaborationstrategic thinkingcustomer-focused