Senior Account Executive
The Hoffman Agency
full-time
Posted on:
Location Type: Hybrid
Location: Singapore • Singapore
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Job Level
About the role
- Act as a trusted business partner to clients — providing strategic communications counsel that aligns with business objectives and drives competitive differentiation.
- Develop and execute IMC strategies leveraging owned, earned, and paid media channels.
- Build and nurture strong relationships with journalists and editors, content creators, and analysts.
- Champion the agency’s reputation and culture by embodying leadership, creativity, and strategic excellence across markets.
- Support multiple client accounts and regional projects, ensuring profitability, quality of service, and award-worthy outcomes.
- Support senior team members in client engagement and project planning, contributing ideas to strengthen campaign outcomes.
- Build and maintain client relationships (including C-suite), assisting in communications with senior stakeholders where appropriate.
- Anticipate challenges, identify opportunities, and proactively shape strategies that advance both client and agency goals.
- Contribute to new business efforts by supporting pitch decks, and presentations with insights.
- Participate in developing and applying Hoffman Agency (HA) products and methodologies for regional replication.
- Contribute to agency growth initiatives such as off-sites, “lunch bucket” presentations, and cross-regional knowledge sharing.
Requirements
- Bachelor's degree in Communications, Public Relations, Marketing, or related field; postgraduate or MBA qualification is a plus
- 3–5 years of experience in public relations, integrated communications, or marketing — preferably within an agency environment
- Experience supporting regional or multi-market client accounts with measurable business impact
- Understanding of the technology, B2B, or digital ecosystem — able to connect insights across industries such as IoT, semiconductors, or supply chain
- Strong strategic planning skills with the ability to translate client business goals into compelling communication campaigns
- Demonstrated expertise in media relations, storytelling, and stakeholder engagement at senior and C-suite levels
- Hands-on experience managing cross-functional teams and mentoring mid-level leaders to success
- Solid grasp of digital and social media trends, analytics, and integration of owned, earned, and paid channels
- Excellent presentation, writing, and client consulting skills — persuasive, articulate, and confident under pressure
- Entrepreneurial mindset with commercial acumen; able to balance creative innovation with business profitability
- Comfortable operating in fast-paced, multicultural, and matrix environments across APAC or global markets
Benefits
- Competitive salary
- Comprehensive benefits
- Career growth opportunities
- Unique four-week paid sabbatical after four years of service
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
public relationsintegrated communicationsmarketingmedia relationsstorytellingstakeholder engagementstrategic planningdigital media trendsanalyticscross-functional team management
Soft Skills
leadershipcreativitystrategic excellenceclient consultingpresentation skillswriting skillspersuasivenessarticulationconfidence under pressureentrepreneurial mindset
Certifications
Bachelor's degree in CommunicationsBachelor's degree in Public RelationsBachelor's degree in MarketingMBA qualification