The Good People Group by Eyal Shani

Social Media & Digital Marketing Specialist, Part-time

The Good People Group by Eyal Shani

part-time

Posted on:

Location Type: Remote

Location: Anywhere in the World

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About the role

  • Social Media Management: Oversee and manage all social media platforms, ensuring cohesive and engaging brand messaging.
  • Marketing and Branding Strategy: Develop and execute effective marketing and branding plans in line with company objectives.
  • Content Creation: Design and produce visual and written content, including ads, social media posts, and promotional materials using tools like Canva or Adobe Creative Suite.
  • Email Marketing: Manage and optimize email marketing campaigns using ConvertKit, Constant Contact or MailChimp to increase engagement and conversions.
  • Performance Tracking: Monitor key performance indicators (KPIs) such as impressions, engagement, and sales data to evaluate the effectiveness of marketing efforts.
  • Market Research: Conduct research on consumer trends, competitor activities, and market opportunities to support informed decision-making.
  • Cross-Functional Collaboration: Work with product development, sales, and other departments to ensure alignment on brand messaging and strategy.
  • Brand Consistency: Maintain brand guidelines and ensure all marketing materials reflect a unified and professional brand identity.
  • Webinars & Guides: Assist with webinar creation, support, and post-webinar content such as workbooks and handouts.
  • Strategic Growth: Help expand the company’s coaching business by driving sales, improving client engagement, and increasing overall revenue through innovative marketing strategies.

Requirements

  • Proficiency in graphic design software (e.g., Canva, Adobe Suite) and Microsoft Office (Word, PowerPoint).
  • Proven experience with email marketing.
  • Expertise in digital marketing, including SEO strategies tailored to mental health practices.
  • Skilled in graphic design and proficient with Canva.
  • Ability to create digital content for workbooks, guides, and webinar materials.
  • A strategic thinker who understands how to improve ROI and drive business growth.
  • Experience in social media management and engagement.
  • Self-starter who thrives in a fast-paced, entrepreneurial environment.
  • Excellent communication and project management skills.
Benefits
  • Contract Roles: Please note that these are contract positions, and engagement will be governed by the terms and conditions set forth in the contract agreement.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
graphic designemail marketingdigital marketingSEO strategiescontent creationperformance trackingmarket researchsocial media managementproject management
Soft Skills
strategic thinkingcommunicationself-startercollaborationengagementcreativityadaptability