
Executive Director, Student Activation
The College Board
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $152,000 - $215,000 per year
Job Level
About the role
- Develop Engagement Strategy and Plan for Scale (35%)
- Set and own strategy for AP Potential as a core student activation tool.
- Lead development of the student competition strategy for AP, identifying key partners, and mobilizing AP student participation at such events .
- Lead a planning process to assess the creation of an AP Student Alumni Network as a tool to support student success and college and career planning.
- Launch and Manage an Activation Portfolio (35%)
- Design, launch and manage AP Potential campaigns to students and parents in collaboration with partner teams within AP and across Divisions.
- Integrate AP Potential campaigns into state and district strategy for student recruitment.
- Develop student and family engagement opportunities and programming in collaboration with BigFuture to support AP participation within student college and career planning.
- Develop the programmatic content and events to increase reach among first-time AP students in partnership with the Engagement and Reach Division and BigFuture.
- Integrate middle school readiness badges to accompany the introduction of Pre-AP projects and support student practice.
- Team Leadership (30%)
- Lead and manage a team responsible for student tools and engagement initiatives.
- Set priorities, manage performance, and coach team members to achieve goals.
- Foster an inclusive, high-performing culture aligned to College Board’s Operating Principles and Manager Expectations.
- Set vision and priorities for the team, track and manage progress to goals, and provide coaching and support to ensure team members meet and exceed goals, remain engaged, and contribute meaningfully to our mission.
Requirements
- Expertise in education, nonprofit environment, or college access with 10+ years of performing as a team leader/management role in the space for at least 5 of those years.
- A proven ability to drive performance and growth: you set high expectations , deliver real-time, evidence-based feedback, and coach team members to take smart risks, stretch their skills, and achieve meaningful impact.
- Critical thinking and problem-solving abilities, enabling you to navigate challenges and propose solutions that balance competing priorities.
- Outstanding communication skills, capable of conveying complex ideas to a range of audiences, from senior leadership to project teams to external stakeholders.
- Strong relationships and a track-record of effective outreach to and engagement with students and families.
- A passion for innovation, always seeking new opportunities to achieve your goals and broaden your impact.
- Effective storytelling in service of compelling others to action
- An eye for detail and quality, ensuring that all communications meet the standards for excellent and compelling engagement.
- Ability to assess talent, align resources with priorities, set clear objectives , and ensure goals drive actions across the team.
- The ability to travel monthly to College Board offices or on behalf of College Board business.
Benefits
- Annual bonuses and opportunities for merit-based raises and promotions
- A mission-driven workplace where your impact matters
- A team that invests in your development and success
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
student engagement strategyprogrammatic content developmentperformance managementteam leadershipcollege accessstudent competition strategyAP Potential campaignsstudent recruitmentevent managementcritical thinking
Soft Skills
communication skillsproblem-solvingrelationship buildinginnovationstorytellingattention to detailcoachinggoal settinginclusive culture fosteringperformance feedback