Shopper Marketing Manager
The Clorox Company
full-time
Posted on:
Location Type: Hybrid
Location: Oakland • California • United States
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Salary
💰 $128,000 - $252,200 per year
About the role
- Creates demand in-store, by developing marketing strategies and programs that will influence shopper behavior and stimulate Category/store demand.
- Partners with the Customer and Field Teams to develop and deliver integrated Customer Business Plan based on strong shopper insights.
- Ensures strategic alignment between Consumer, shoppers, customer and Clorox objectives.
- Engage our People as Business Owners Coaches, develops, empowers team members as appropriate.
- Lead innovative marketing ideas and generate business results.
Requirements
- Typically requires 3-5 years of CPG Shopper Marketing or Customer Marketing (at top tier CPG company or Agency) and/or 6-8+ years of Consumer Products Sales experience
- Previous experience with interpreting shopper data to develop business strategies.
- Strong Marketing, Consumer and Shopper knowledge.
- Consultative/Solution selling.
- Business Planning and Insights.
- Strong understanding of Retail Media ecosystems.
Benefits
- robust health plans
- a market-leading 401(k) program with a company match
- flexible time off benefits (including half-day summer Fridays depending on location)
- inclusive fertility/adoption benefits
- comprehensive, competitive benefits that prioritize all aspects of wellbeing
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
shopper marketingcustomer marketingbusiness planningdata interpretationconsultative sellingsolution sellingretail media ecosystems
Soft Skills
leadershipcoachingteam developmentstrategic alignmentinnovation