The CFO Centre UK

Events

• Proactively build and maintain a full events calendar targeting a minimum of two events per month.
• Drive outreach and conversations with Regional Directors to identify topics, speakers, and dates.
• Collaborate with the commercial team to tailor events to local market needs.
• Lead the events strategy, develop ideas and formats, and propose improvements to channel performance.
• Own, plan, and execute in-person, virtual, and hybrid events, including thought leadership national webinars and face-to-face regional events.
• Support the Partnerships Manager with partnership events.
• Support company events, including internal conferences.
• Build promotional plans and own end-to-end event promotion, including pre-event and post-event follow-up.
• Manage venues, suppliers, logistics, delegates, and post-event reporting.
• Work with content and digital teams to promote events and maximise attendance.
• Track KPIs including attendance, engagement, lead quality, and ROI.
• Collaborate with Regional Directors, Divisional Directors, Telesales, HubSpot teams, and other business teams to align events with commercial goals.
• Support the Marketing Lead with campaign alignment and additional tasks as required.
• Ensure events reflect The CFO Centre’s premium brand and values.
• Own and manage the annual events budget.
• Occasionally travel within the UK to support events.

Events Lead