The Boundary

Business Development Rep

• The Business Development Director (BDD) is responsible for acquiring new strategic clients across priority markets, building executive-level relationships, and delivering complex, high-value deals across the business’s core service and SaaS product lines.
• Operating as a senior member of the global commercial team, the BDD leads consultative solution selling efforts focused on property developers and ultra luxury real estate brands.
• Where relevant, the BDD is also responsible for directly managing Business Development Managers, providing leadership, coaching and development to elevate team performance and contribution to commercial targets.
• Drive net new revenue growth through acquisition of enterprise and premium-market clients.
• Lead strategic sales pursuits and influence buying decisions at the executive level.
• Align market development with business strategy and solution value propositions.
• Contribute to commercial performance goals for regional growth and account development.
• Lead, coach, and manage Business Development Managers to execute aligned new business strategies
• Drive sales pipeline and win new clients in line with regional and global sales targets
• Manage end-to-end sales lifecycle from MQL to signed agreement and internal handover
• Identify and close strategic opportunities aligned to priority verticals
• Execute complex, multi-solution sales processes with clarity and precision
• Lead client discovery, proposal design, pricing negotiation, and stakeholder management
• Build business cases and ROI justification tailored to developer/client requirements
• Build and maintain C-suite level relationships in developer and brand organisations
• Influence high-value stakeholders across product, marketing, design and digital teams
• Represent the brand at events, pitches and commercial showcases
• Collaborate with Product, Marketing, Delivery and Operations to shape solutions
• Align scope and timelines with capacity planning teams and delivery leads
• Ensure seamless handover to Client Partnerships and Delivery teams
• Own sales forecasting and maintain CRM data hygiene for your territory/region
• Provide accurate revenue pipeline insights to CRO and commercial operations
• Use data to inform ICP qualification, targeting, and pricing strategies
• Act as a subject matter expert on visualisation, real-time and SaaS solutions
• Identify market shifts and new client opportunities (e.g. digital twin, virtual sales experiences etc)
• Contribute to go-to-market strategy, content development and campaign feedback loops
• Manage, coach, and develop Business Development Managers
• Set clear targets and drive accountability across the team• Support onboarding, training, and career development for BDMs
• Foster a culture of excellence, collaboration, and Solution Partnership Based selling
• Net new revenue closed (project-based + SaaS)
• Qualified pipeline value and progression velocity
• Average deal size and win rate
• Sales cycle length and client acquisition cost (CAC)
• Executive engagement metrics (C-level conversion, brand coverage)
• Forecast accuracy and CRM hygiene compliance
• BDM team performance and development metrics