Join the Customer Base Marketing team and make decisions related to strategic investment in marketing enabling tools, activities, and builds with short, medium, and long-term horizons.
Evaluate and prioritize marketing enablement opportunities that drive customer retention, reduce churn, and accelerate ARPU and revenue growth within the customer base.
Own end-to-end product lifecycle from discovery through launch and iteration, ensuring solutions are viable, scalable, and aligned with business goals.
Create compelling executive presentations and strategic decks that translate technical requirements into business value propositions.
Design post-implementation frameworks to measure initiative success through KPIs, customer experience metrics, and revenue impact.

Requirements

5+ years of progressive experience in marketing operations, product strategy, or program management
Strong analytical and business acumen with demonstrated ability to leverage data to build robust business cases, quantify ROI, and guide strategic investment decisions
Comfort operating in ambiguity and a proven ability to thrive in fast-paced, dynamic environments where priorities shift and rapid decision-making is required
Executive presence and communication excellence with the ability to craft compelling narratives, influence senior leadership, and gain buy-in across diverse stakeholder groups
Cross-functional leadership capabilities with a track record of driving alignment, managing competing priorities, and delivering outcomes across all levels of the organization
Experience in telecommunications and customer base marketing strategies (retention, upsell, churn reduction, ARPU growth)
Post-secondary degree in Commerce, Marketing, Business Administration, Engineering, or related field (or equivalent combination of education and experience)
Product management experience as a Product Manager/Product Owner in the technology or MarTech space
Project Management Professional (PMP) certification or equivalent program management credentials

Benefits

Comprehensive total rewards package highlighting competitive salary and bonus structures
Minimum 3 weeks of vacation
Flexible benefits plan to meet the needs of you and your family
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing operationsproduct strategyprogram managementdata analysisbusiness case developmentKPI measurementcustomer experience metricsproduct managementMarTech

Soft Skills

analytical skillsbusiness acumenexecutive presencecommunication excellencenarrative craftinginfluencecross-functional leadershipalignment managementdecision-makingadaptability

Certifications

Project Management Professional (PMP)