TEGNA

Director of Political Sales

TEGNA

full-time

Posted on:

Location Type: Remote

Location: MissouriUnited States

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About the role

  • Take over overall go-to-market strategy and execution plan for the political sector in 2026 with the opportunity to capture dollars as early in the year as possible.
  • Continue to define PREMION’s resource strategy for Political
  • Manage and develop relationships with all key senior level and day-to-day decision makers at the national political agencies; including but to limited to National Media, Target Media, and GMMB, PAC’s, candidate groups, etc.
  • Manage and lead pitches to drive agency-wide deals, pricing, and client development.
  • Execute on RFP responses and new business proposals.
  • Manage and work with our third-party sales team/consultancy to maximize results
  • Execute with pre-sales, sales operations, marketing, account management teams and sales channel partner teams
  • Also, partner with product and technology teams to ensure targeting, identify data enrichment opportunities and define reporting and insights requirements.
  • Collaborate with the Premion team of requirements, opportunities, and challenges from political agencies that will enable Premion to maximize revenue and make necessary adjustments to products and processes.
  • Network at key political events to develop relationships and keep Premion top-of-mind as the leading local, streaming, premium solution.
  • Communicate at a high level with the Premion team and TEGNA senior sales leadership.
  • Manage current Manager, Political Advertising
  • Reach/exceed established revenue goals

Requirements

  • Experienced advertising leader with deep and existing contacts with key political agencies based in DC, NY
  • Experience in streaming, local, broadcast TV or other digital video.
  • Leader with an entrepreneurial mindset.
  • Dynamic presenter, who hits the ground running and closes business.
  • Able to effectively solve problems and identify solutions and opportunities.
  • Able to work alongside and influence key Premion team members and groups
Benefits
  • Winning, inclusive, supportive and fun culture
  • Purpose driven and employee-centric organization
  • Leading and innovative media products
  • Resources to set you up for success
  • 401k retirement matching
  • Health, vision, dental, disability and life insurance
  • Health savings account
  • 12 free annual therapy sessions with Spring Health for you and your family
  • Give & Volunteer opportunities
  • Exclusive employee discounts including, but not limited to: Health & wellness apps, fitness equipment, Costco & Sam’s club memberships, computers, travel, cell phone carriers, movie tickets, pet insurance, home/ auto insurance, legal insurance, etc.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
go-to-market strategyRFP responsesbusiness proposalsclient developmentdata enrichmentreportinginsightsrevenue goalsadvertising leadershipdigital video
Soft Skills
relationship managementleadershipentrepreneurial mindsetdynamic presentationproblem solvinginfluencingcollaborationcommunicationnetworkingstrategic thinking