Team 201

Marketing

• Lead and Grow Strategic Client Accounts
• Build Integrated Marketing Strategies
• Build and Support Hands-On Execution
• Elevate Client Service and Team Performance
• Contribute to Agency Growth and Leadership

Senior Director, Client Strategy – Integrated Marketing

Digital Marketing

• Assist with creating organic social media content for our clients; including ideating, writing, and scheduling social media posts.
• Use AI-assisted tools in the content creation process, while learning how to refine outputs so content feels original, thoughtful, and on-brand.
• Monitor client social channels indirectly and directly on a daily basis, and flag engagement opportunities. Channels include LinkedIn, Facebook, Instagram, X, Threads, and Bluesky.
• Collaborate with designers, account managers, and other team members to support content and campaign execution across channels.
• Pull reports in Google Analytics to help monitor website, content, and campaign performance.
• Track key content and social metrics on a weekly basis and help identify trends, insights, and opportunities for improvement.
• Assist with measuring campaign performance across social, content, and website activity.
• Help connect creative output to business outcomes by learning how metrics inform strategy and optimization.
• Support creative and growth experiments across social and content channels, including testing messaging, formats, hooks, and publishing approaches.
• Bring curiosity around emerging tools and workflows, especially AI tools that can improve marketing efficiency and ideation.
• Apply experience experimenting with AI tools, including custom GPTs, to suggest smarter ways to research, draft, organize, or streamline marketing work.
• Continually research emerging social media and digital marketing trends/best practices for B2B companies.
• Help keep projects organized across internal systems and timelines.
• Participate in internal and client meetings weekly.
• Assist with preparing notes, updates, and materials for internal planning or client-facing deliverables.
• Take ownership of assigned tasks, ask thoughtful questions, and proactively communicate progress and blockers.
• Contribute to a collaborative, feedback-friendly team environment.

Senior Director, Client Strategy – Integrated Marketing

Social Media, Digital Marketing Intern