Tapestry

Associate, Paid Social

Tapestry

full-time

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $68,000 - $85,000 per year

About the role

  • Manage Paid Social channel
  • Lead execution of the overall strategy to drive sales, increase ROAS, and fuel new customer growth
  • Monitor paid social campaigns in Meta, perform daily QA, monitor budgets & test, and provide sub-tactics & creatives optimization recommendation
  • Contribute to the process of briefing and approving creative assets through the creative team
  • Provide weekly, monthly and quarterly recap of channel performance and key learnings
  • Support financial accrual and invoicing submission processes
  • Collaborate with internal teams for all launches and promotional activity

Requirements

  • Bachelor’s Degree
  • 2-3 years of specialized experience in paid social, ideally with a recognized brand in retail/fashion or at an agency
  • Expertise in standard industry reporting and key paid social tools, i.e. Meta, Google Analytics
  • Experience in Marpipe is a plus
  • Ability to understand all key marketing metrics and paid social sub-tactics performance
  • Analytical mindset with strong ability to interpret data and surface insights
  • Strong verbal and written communication skills
  • Excellent organizational skills
Benefits
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401 (K)
  • Paid Paternity and Maternity leave
  • Commuter Benefits
  • Disability insurance
  • Tuition assistance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid social managementcampaign monitoringbudget managementcreative asset briefingdata analysisperformance reportingmarketing metrics interpretationsub-tactics optimization
Soft Skills
analytical mindsetverbal communicationwritten communicationorganizational skills
Certifications
Bachelor's Degree