
Associate, Paid Social
Tapestry
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $68,000 - $85,000 per year
About the role
- Manage Paid Social channel
- Lead execution of the overall strategy to drive sales, increase ROAS, and fuel new customer growth
- Monitor paid social campaigns in Meta, perform daily QA, monitor budgets & test, and provide sub-tactics & creatives optimization recommendation
- Contribute to the process of briefing and approving creative assets through the creative team
- Provide weekly, monthly and quarterly recap of channel performance and key learnings
- Support financial accrual and invoicing submission processes
- Collaborate with internal teams for all launches and promotional activity
Requirements
- Bachelor’s Degree
- 2-3 years of specialized experience in paid social, ideally with a recognized brand in retail/fashion or at an agency
- Expertise in standard industry reporting and key paid social tools, i.e. Meta, Google Analytics
- Experience in Marpipe is a plus
- Ability to understand all key marketing metrics and paid social sub-tactics performance
- Analytical mindset with strong ability to interpret data and surface insights
- Strong verbal and written communication skills
- Excellent organizational skills
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401 (K)
- Paid Paternity and Maternity leave
- Commuter Benefits
- Disability insurance
- Tuition assistance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
paid social managementcampaign monitoringbudget managementcreative asset briefingdata analysisperformance reportingmarketing metrics interpretationsub-tactics optimization
Soft Skills
analytical mindsetverbal communicationwritten communicationorganizational skills
Certifications
Bachelor's Degree