
Field Marketing Manager
Synthesia
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $100,000 - $120,000 per year
Tech Stack
About the role
- Support the US field marketing strategy: Partner with the current US Field Marketing Manager to plan and execute integrated field and ABM programs that drive measurable pipeline growth.
- Collaborate across regions: Work closely with other Field Marketing Managers and the Head of Global Field Marketing to align on global priorities, share learnings, and scale repeatable best practices.
- Lead project management and execution: Oversee planning, logistics, and on-the-ground delivery for key events
- Drive cross-functional alignment: Partner closely with Sales, SDR, and Customer Success to align field activities with revenue goals, lead handoff processes, and campaign follow-up.
- Measure and optimize performance: Track campaign metrics, report on outcomes, and recommend data-driven improvements to increase efficiency and impact.
- Contribute to ABM and demand generation: Collaborate with the broader marketing team to support targeted programs across the buyer journey.
- Act as a connector and collaborator: Support cross-team initiatives, ensuring field marketing programs are aligned with content, brand, and digital marketing strategies.
- Travel: Attend and support events, with occasional travel to the London HQ and other regional activations as needed.
Requirements
- 3-5 years of B2B marketing experience, including field marketing, ABM, and event execution for SaaS or technology companies.
- Demonstrated success driving pipeline impact through regional programs and campaigns.
- Strong project management and execution skills with excellent attention to detail.
- Experience collaborating closely with sales and customer success teams.
- Proficiency with CRM and marketing automation platforms (HubSpot, SFDC or equivalent).
- Excellent communicator who thrives in cross-functional, fast-paced environments.
- Data-driven mindset with the ability to measure, analyze, and optimize results.
- Willingness to travel for events and team collaboration.
Benefits
- A competitive salary + stock options in our fast-growing Series D startup
- Hybrid working environment or remote-friendly
- 100% Medical, Dental & Vision
- 401k Plan
- Paid parental leave
- 25 days of annual leave + Public holidays + paid sick leave
- Fun culture with regular socials
- A generous referral scheme
- A brand new computer + monitor
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingfield marketingABMevent executionpipeline impactcampaign metricsdata analysisperformance optimizationproject managementattention to detail
Soft Skills
collaborationcommunicationcross-functional teamworkadaptabilityproblem-solvingattention to detaildata-driven mindsetinitiativecreativityleadership