
Senior Growth Marketing Specialist
Sword Health
full-time
Posted on:
Location Type: Remote
Location: Portugal
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Salary
💰 €32,723 - €51,421 per year
Job Level
About the role
- Design, launch, and optimize growth campaigns across multiple channels (Email, ABM, Guerrilla Mkt Initiatives);
- Design and own growth initiatives around podcasts, webinars, and events, from concept to post-event lead capture and nurturing;
- Turn content (reports, podcasts, webinars, events, demos) into multi-channel engagement and demand engines;
- Build and optimize event-driven growth motions (pre-event targeting, post-event follow-ups, reactivation campaigns);
- Own and improve lead generation and nurturing flows;
- Run structured experiments (A/B tests, channel tests, messaging tests), analyze results, and iterate quickly;
- Use AI tools and automation to identify and enrich prospect lists and automate outbound and follow-up workflows responsibly and at scale;
- Work closely with sales to ensure prospects, contacts, and accounts are actionable and prioritized;
- Build simple dashboards and reporting to track growth performance and inform decisions.
Requirements
- 4-6 years of experience in growth marketing, demand generation, or performance marketing in B2B SaaS;
- Experience with A/B testing tools and methodologies for content optimization and iteration;
- Ability to analyze performance metrics and apply insights to refine messaging and increase conversion rates;
- Hands-on experience with: Podcasts, webinars, and/or event-driven marketing, ABM and drip email campaigns and CRM and marketing automation tools;
- Comfort using scraping, enrichment, and automation tools to find and qualify contacts;
- Strong analytical mindset, focused on impact and conversion;
- Ability to work independently in ambiguity and fast-moving environments;
- Highly proficient in spoken and written English.
Benefits
- Health, dental and vision insurance
- Meal allowance
- Equity shares
- Remote work allowance
- Flexible working hours
- Work from home
- Discretionary vacation
- Snacks and beverages
- English class
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth marketingdemand generationperformance marketingA/B testingcontent optimizationlead generationevent-driven marketingdrip email campaignsCRMmarketing automation
Soft Skills
analytical mindsetindependenceadaptabilitycommunicationproblem-solving