Swiss Re

Website Marketing Manager

Swiss Re

full-time

Posted on:

Location Type: Office

Location: Bangalore • India

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About the role

  • Create, build, and manage website experiences that deliver results
  • Review and build user-friendly web pages using approved templates, ensuring clarity, structure, and performance
  • Analyze and execute website requests, managing deployment timelines and coordinating across teams
  • Apply SEO expertise and best practices for metadata, tagging, UX, and personalization to improve reach and conversion
  • Leverage data insights and A/B testing to monitor website performance and recommend optimization actions
  • Implement UX principles and utilize automation and AI tools to enhance customer engagement across journeys
  • Align page structure with customer segmentation to support campaign goals effectively
  • Ensure compliance with publishing standards, brand guidelines, accessibility, and legal requirements
  • Maintain documentation and contribute to knowledge sharing on CMS capabilities and workflows

Requirements

  • Bachelor's degree (or equivalent) in marketing, communications, digital media, or related field
  • 5+ years of experience in website content production, publishing workflows, and CMS usage in a B2B environment
  • Strong hands-on experience building campaign, product, and event pages using reusable templates and structured components
  • Proven ability to manage website requests and timelines, working across teams to deliver high-quality web content
  • Solid understanding of user experience, web design principles, and mobile-first best practices
  • Experience using data and UX insights to improve website performance
  • Good written and spoken English
  • A team player with a collaborative approach
Benefits
  • Inclusion in a workplace culture encouraging fresh perspectives and innovative thinking
  • Equal opportunities for career growth regardless of personal attributes
  • Opportunities for professionals returning to the workforce after a career break
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOA/B testingUX principlesweb designCMSwebsite content productionmetadatataggingcustomer segmentationpublishing workflows
Soft Skills
collaborativecommunicationteam playerorganizationalanalytical
Certifications
Bachelor's degree in marketingBachelor's degree in communicationsBachelor's degree in digital media