SurveyMonkey

Senior Email Marketing Specialist

SurveyMonkey

full-time

Posted on:

Location Type: Remote

Location: Canada

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Job Level

Senior

Tech Stack

CloudSQL

About the role

  • Lead the execution of complex email campaigns and sophisticated multi-step automations across the entire customer lifecycle (acquisition, engagement, churn).
  • Define, document, and enforce operational processes, QA standards, and data governance to ensure high-quality delivery, data integrity, and reduced errors.
  • Partner with Business Systems and Data teams to maintain clean data syncs, precise customer segmentation, preference management, and platform integrations.
  • Monitor and optimize email deliverability and sender reputation. Incorporate advanced AI strategies (e.g., subject line optimization, send-time personalization) to drive engagement and conversion.

Requirements

  • 5+ years of hands-on experience managing and executing email marketing programs, preferably in a SaaS or subscription environment.
  • Expertise with Enterprise ESPs: Advanced, hands-on proficiency with Iterable (or equivalent, such as Braze/Salesforce Marketing Cloud), including workflows, APIs, and event triggers.
  • Technical Proficiency: Deep working knowledge of SQL, data integrations, and customer data platforms (e.g., Snowflake, Amplitude, Hightouch). HTML/CSS experience for email development is a plus.
  • Lifecycle & Deliverability Mastery: Proven success building and optimizing automated lifecycle programs. Deep knowledge of email deliverability, segmentation logic, and compliance (CAN-SPAM/GDPR).
  • Soft Skills: Excellent attention to detail, strong documentation discipline, and exceptional communication skills for managing multiple projects and collaborating with cross-functional stakeholders.
Benefits
  • Flexible working hours
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingSQLHTMLCSSdata integrationscustomer data platformsautomated lifecycle programsemail deliverabilitysegmentation logiccompliance
Soft Skills
attention to detaildocumentation disciplinecommunication skillsproject managementcollaboration