Sumitomo Pharma America, Inc.

Manager

• Lead analysis of large, complex datasets from CRM, digital platforms, media, POC, field force, and patient/HCP engagement systems using SQL
• Conduct exploratory and advanced analytics (EDA, segmentation, trend analysis) to identify opportunities
• Translate customer and channel insights into clear, actionable recommendations
• Continuously evaluate omnichannel and campaign performance
• Build, automate, and enhance dashboards, KPI frameworks, and performance reporting
• Partner closely with marketing, sales, analytics, data engineering, IT, and agency partners
• Present insights and strategic recommendations to senior leadership
• Stay current with emerging data science, machine learning, MarTech, and industry trends
• Champion ongoing improvements in data-driven marketing

Senior Manager, Omnichannel Insights – Execution Analytics