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About the role
- Development of comprehensive marketing and funnel strategies for clients
- Analysis of business models, offerings, target audiences and customer journeys
- Derivation of clear priorities for channels, budgets and actions
- Management and technical leadership of SEO, SEA, Paid Ads and Content teams
- Definition and assessment of relevant KPIs with a focus on impact rather than activity
- Strategic sparring for account management and sales
- Supporting clients in growth, budget and structural decisions
Requirements
- Several years of experience in online marketing (agency or in-house)
- Strong understanding of SEO, Google Ads, Paid Social and Content
- Experience with funnels, conversion logic and performance evaluation
- Ability to explain complex relationships clearly
- Entrepreneurial mindset with a focus on impact and efficiency
Benefits
- Collaboration with strong specialists in clearly defined areas of expertise
- Clients who are serious about growth
- Significant freedom to shape and build a new strategic area
- Direct exchange with company management
- Operational role with a focus on video production
- Close cooperation with performance and paid marketing teams
- Space for creative ideas and personal development
- Company pension plan with employer contributions
- Modern equipment including your own laptop and sufficient monitors
- Training and development opportunities through courses, events and more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOGoogle AdsPaid SocialContent MarketingFunnel DevelopmentConversion LogicPerformance EvaluationKPI AssessmentMarketing Strategy
Soft Skills
Analytical ThinkingCommunicationLeadershipStrategic ThinkingEntrepreneurial Mindset