StraightAds Marketing

Performance Marketing

• You develop cross-channel performance marketing strategies for our clients (Meta, LinkedIn, Google Ads and other relevant platforms)
• You plan, manage and optimize campaigns against clearly defined KPIs such as leads, ROAS, CPA or revenue
• You understand the role of individual channels within the customer journey and allocate budgets strategically
• You analyze campaign data, identify growth opportunities and derive concrete optimization measures
• You work closely with our Creative team to develop high-performing ads and robust testing approaches
• You manage client accounts independently, present results in reports and act as a strategic sparring partner at eye level
• You identify opportunities in funnel, tracking, attribution and conversion processes

Performance Marketing Manager – Paid Ads