Straight Arrow News

Public Relations

• Secure interviews for Straight Arrow News writers on radio, podcasts, TV, and other platforms.
• Build and maintain relationships with journalists, producers, press, and media outlets.
• Identify and pursue collaborations with organizations that align with our mission to increase visibility.
• Develop strategies to position Straight Arrow News as a trusted source in public discourse.
• Research and book opportunities for company leaders to speak at conferences and industry events.
• Collaborate with editorial and marketing teams to amplify key stories and initiatives.
• Track media coverage and provide regular reports on outreach effectiveness.
• Draft press releases, media pitches, and talking points.

PR Communications Strategist

Digital Marketing

• Own and optimize paid media strategy across social media, mobile app channels, and digital performance platforms.
• Focus on driving high-quality app downloads, newsletter subscriptions, and paywall subscriptions.
• Work to continually improve acquisition efficiency.
• Plan, execute, and optimize paid acquisition campaigns across various platforms including Meta, TikTok, YouTube, Google UAC, and Snapchat.
• Develop campaigns to boost newsletter and subscription growth and retain users.
• Track and improve metrics including CPI, CPA, CAC, LTV, retention curves, and more.
• Collaborate with SAN team to develop value-based messaging that communicates SAN’s mission, credibility, and differentiation.

Digital Marketing Strategist

Journalist

• Break exclusive, timely stories on housing, wages, inflation, and consumer economic pressures.
• Investigate how policy decisions and corporate behavior influence the cost of living.
• Regularly pitch story ideas that fit SAN’s mission, both for daily news and for features.
• Cover daily news with clarity and urgency while hunting down enterprise and investigative pieces.
• Collaborate with editors to refine ideas and deliver high-impact stories.
• Analyze and report on trends in inflation, economic hardship, and financial stability.
• Build and maintain a network of sources across economics, labor and industry to stay ahead of the news cycle.
• Consistently source real people experiencing these challenges firsthand.
• Maintain the highest ethical standards of journalism. Ensure accuracy, clarity and originality in all reporting.
• Provide fair coverage of controversial issues that stays true to SAN’s mission of unbiased journalism.
• Collaborate with SAN’s multimedia and marketing teams to highlight your journalism on shows, podcasts, videos and social media.

Cost of Living Reporter

• Break exclusive, timely stories on political strategy, messaging, and partisan framing.
• Regularly pitch story ideas that fit SAN’s mission, both for daily news and for features.
• Cover political developments with clarity and urgency, focusing especially on enterprise and investigative pieces that explain how and why political decisions are made.
• Collaborate with editors to refine ideas and deliver high-impact stories.
• Analyze and report on trends in political messaging and public perception.
• Build and maintain a network of sources to stay ahead of the political news cycle.
• Maintain the highest ethical standards of journalism. Ensure accuracy, clarity and originality in all reporting.
• Provide fair coverage of controversial issues that stays true to SAN’s mission of unbiased journalism.
• Collaborate with SAN’s multimedia and marketing teams to highlight your journalism on shows, podcasts, videos and social media.

Politics Reporter

Technical Product Manager

• Drive the technical design and delivery of subscription and monetization flows
• Serve as the technical product lead partnering with design, editorial, and engineering
• Author detailed technical product specifications, API contracts, data flows, and system diagrams
• Lead technical integrations across numerous systems
• Own and prioritize the technical backlog and roadmap
• Own the technical operation, configuration, and evolution of third-party SaaS platforms
• Increase engineering velocity by defining precise, testable technical requirements
• Partner closely with engineering to design and implement analytics and tracking solutions
• Define, document, and enforce standards and best practices for user data handling

PR Communications Strategist

Digital Marketing Strategist

Cost of Living Reporter

Politics Reporter

Senior Technical Product Manager