Develop and execute demand generation campaigns from concept through optimisation
Define clear targets, audiences and distribution plans
Align closely with Sales on follow-up and feedback loops
Analyse performance and iterate quickly
Support and run paid acquisition campaigns
Increase test cadence across channels
Contribute to improving cost per SQL
Drive high-intent SEO initiatives
Identify and execute opportunities that support pipeline, not vanity traffic
Improve landing pages and nurture flows
Monitor MQL → SQL progression and suggest improvements
Launch new initiatives and test ideas regularly
Help expand our presence across emerging acquisition channels, including AI-driven search
Use AI tools to accelerate research, planning and iteration
Maintain a high quality bar while increasing output

Requirements

Has 3+ years’ experience in B2B SaaS demand or growth marketing
Has owned campaigns end-to-end, not just supported them
Understands paid acquisition and SEO
Thinks in terms of targets, angles, distribution and outcomes
Is comfortable working in a lean, fast-moving team
Is commercially minded and data-literate
Is ambitious and wants to grow into a bigger role over time
International market exposure is a plus, but not essential.

Benefits

Share options
35 days annual leave
Private health insurance (you + family)
Company pension
Apple hardware
WFH budget
L&D support
Regular in-person team events

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

demand generationcampaign managementpaid acquisitionSEOdata analysislanding page optimizationnurture flowspipeline managementAI toolsB2B SaaS marketing

Soft Skills

commercially mindeddata-literateambitiousteam collaborationadaptabilitystrategic thinkingproblem-solvingcommunicationinitiativegrowth mindset