Stellartech Research Corporation

Product Marketing Lead

Stellartech Research Corporation

full-time

Posted on:

Location Type: Hybrid

Location: Limassol • Cyprus

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Job Level

Senior

About the role

  • Develop and implement web-to-app funnel strategies to drive user acquisition and engagement
  • Design, build, and optimise web-to-app funnels using funnel-building tools
  • Conduct A/B testing and other experiments to enhance performance
  • Collaborate with Product, Marketing, Design and Content teams
  • Analyse user behaviour and funnel performance data
  • Manage and maintain the visual and functional aspects of web and mobile funnels
  • Monitor key metrics and prepare performance reports
  • Stay up-to-date with industry trends and best practices in web-to-app marketing

Requirements

  • Experience in developing marketing funnels that deliver measurable growth
  • Proficiency in designing and building web-to-app funnels using tools like Unbounce, ClickFunnels, or similar platforms
  • Strong experience with A/B testing, multivariate testing, and data-driven decision-making
  • Advanced skills in using analytics tools (e.g., Google Analytics, Mixpanel, Amplitude)
  • Understanding of UX principles and CRO techniques to enhance funnel performance
  • Ability to conduct market research and competitor analysis
Benefits
  • Health Insurance package for hybrid mode (Cyprus, Poland)
  • Health corner in the Cyprus office
  • AI solutions: GPT Chat bot/ Chat GPT subscription and other tools
  • 21 days of annual leave + 10 bank holidays

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
web-to-app funnel strategiesA/B testingmultivariate testingdata-driven decision-makinganalytics toolsUX principlesCRO techniquesmarket researchcompetitor analysis
Soft skills
collaborationcommunication