Stearns Bank N.A.

Director of Marketing

Stearns Bank N.A.

full-time

Posted on:

Location Type: Hybrid

Location: St. Cloud • Minnesota • United States

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Salary

💰 $117,000 - $165,000 per year

Job Level

Lead

About the role

  • The Director of Marketing is responsible for developing and executing marketing strategies, campaigns, and programs that support each business unit and production team.
  • This role ensures alignment with Stearns Bank’s strategic objectives and approved budgets while driving profitability growth, brand awareness and customer acquisition through measurable KPIs and outcomes.
  • This includes shaping and stewarding Stearns Bank’s brand, reputation, and voice across internal and external audiences by delivering the impactful, empowering messaging through the most effective, efficient and diversified channels.
  • This role drives successful implementation and delivery across all areas of responsibility and partners closely with the Chief Brand Officer to operate marketing as a strategic, results-driven operating unit.
  • The Director of Marketing serves as a strategic partner to each business unit, advancing and amplifying Stearns Bank’s overall business strategy and achieving business unit key performance indicators.
  • The Director of Marketing partners closely with executive leadership, human resources, business unit leaders, and external partners to shape and deliver a clear, credible, and compelling narrative for Stearns Bank.
  • This role ensures Stearns Bank’s purpose, values, and offerings are authentically conveyed, driving understanding, trust, and engagement, and inspiring audiences to become loyal customers and advocates for the brand.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field required; advanced degree preferred.
  • 7–10+ years of progressive experience across brand marketing, corporate communications, public relations, or related disciplines.
  • Proven ability to lead integrated brand and communications initiatives in complex or regulated environments.
  • Exceptional storytelling, writing, and executive-level communication skills.
  • Strategic thinker with strong judgment and the ability to operate at both enterprise and execution levels.
  • Experience partnering with HR or leadership teams on employer brand, talent storytelling, or culture-driven communications preferred.
  • Comfortable operating in fast-paced, high-visibility environments requiring discretion and sound decision-making.
Benefits
  • Employee Stock Ownership Plan & 401k Plan
  • Healthcare (Medical, Dental, Vision, Telehealth, Life insurance)
  • 12-week Paid Medical Leave
  • Paid Parental Leave: 21-weeks Primary Care Parent, 14-weeks Secondary Care Parent
  • $5,000 Family Care Reimbursement: Childcare, Elder Care, Student Loan Debt, Pet expenses, down payment assistance
  • PTO from 13 to 23 days depending on tenure. Cashout and Carryover options.
  • 10 Days Sick Time
  • 11 Paid Holidays
  • 4 Days Volunteer Time
  • 2 Days Self Allowance Time
  • Tuition Assistance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand marketingcorporate communicationspublic relationsmarketing strategiescampaign developmentKPI measurementstorytellingwritingstrategic thinkingdecision-making
Soft Skills
leadershipcommunicationjudgmentcollaborationcreativitydiscretionengagementtrust-buildingnarrative developmentadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Journalismadvanced degree in related field