Staysure Group

Marketing Analyst

• Analyse customer, transactional, and behavioural data from the Single Customer View (SCV), Data Warehouse, and other data sources to identify opportunities to improve acquisition, retention, cross-sell, and upsell performance.
• Generate actionable customer insights to support CRM and lifecycle marketing strategies, including triggered journeys and tailored renewal and retention programmes.
• Identify key churn drivers and develop leading indicators to support proactive marketing interventions.
• Build customer profiles and segmentation frameworks to identify high-value, high-margin, and at-risk customer groups.
• Design and implement engagement scoring and customer prioritisation models to improve marketing targeting and effectiveness.
• Deliver detailed post-campaign analysis, measuring campaign performance and identifying opportunities for optimisation.
• Monitor performance trends, forecast gaps, and provide insight into variances against business plans to support commercial decision-making.
• Translate complex analysis into clear, compelling reports, dashboards, and presentations for senior stakeholders and non-technical audiences.
• Collaborate with teams across Marketing, CRM, Data, and Commercial functions to drive a data-led culture and promote best practice in analytics and insight generation.

Senior CRM, Marketing Insights Analyst

Product Manager

• Define and deliver product strategy aligned to growth and transformation goals
• Own and prioritise the enterprise-wide product roadmap
• Drive improvements across acquisition, quote & buy, servicing, claims, pricing, and retention
• Lead major strategic transformation initiatives (“Big Bets”)
• Use data, experimentation, and AI-driven insight to maximise customer and commercial value
• Build and develop a high-performing product team
• Partner with senior stakeholders across Commercial, Marketing, Pricing, Insurance, Design, Data, and Technology

Senior CRM, Marketing Insights Analyst

Head of Product