StartupBlink

Marketing

• Create compelling, insight-driven marketing content across digital and publication channels, turning research and data into engaging reports, articles, website content, newsletters, campaigns, and social media.
• Execute inbound lead generation initiatives to increase marketing-qualified leads
• Develop and support account-based marketing campaigns for strategic clients and partners
• Optimize website content and landing pages to improve SEO and conversion rates
• Conduct keyword research, competitor analysis, and other SEO initiatives
• Analyze marketing performance and recommend improvements using data and insights
• Support public relations activities, including media outreach and press releases
• Build relationships with clients, partners, and media contacts
• Experiment with new marketing ideas, content formats, and AI-powered workflows to improve efficiency and impact

Marketing and Publications Specialist