StackOne

Demand Generation Manager

StackOne

full-time

Posted on:

Location Type: Remote

Location: CaliforniaUnited States

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About the role

  • Own demand generation programs tied to a defined pipeline target.
  • Plan and execute campaigns across paid, ABM, email, webinars, and lifecycle channels.
  • Drive both demo requests and PLG signups as core success metrics.
  • Test and scale a small number of core channels before expanding.
  • Collaborate closely with Product Marketing to activate content through campaigns.
  • Build and run campaigns hands-on, with the option to leverage agencies over time.
  • Partner with Sales to score, route, and convert accounts into the pipeline.
  • Track and report on funnel performance, pipeline contribution, and ROI.
  • Design multi-channel ABM programs (outbound, partner, events, paid, content) and PLG growth campaigns.

Requirements

  • 3+ years of experience in B2B SaaS demand generation or growth marketing
  • Proven experience owning pipeline targets, not just top-of-funnel metrics
  • Comfortable executing campaigns directly, not only managing agencies
  • Experience in early-stage or fast-growing environments
  • Strong analytical mindset and fluency with CRM and marketing automation tools
  • Curiosity for technical products and developer-adjacent audiences
  • Exposure to PLG motions alongside sales-led growth
  • Familiarity with ABM tooling, enrichment workflows, and modern GTM stacks
  • Nice to have: AI/agentic platforms, iPaaS/integrations, security/compliance familiarity.
Benefits
  • Join one of the best-funded, fastest-growing startups in the AI infrastructure ecosystem
  • Work with a veteran team of ex-employees of Google, Microsoft, Oracle, Coinbase, JP Morgan and more
  • Participation in the company’s employee share options plan
  • 25 days holiday + 1 additional day holiday per year of tenure
  • Flexible work setup – we're hybrid-friendly
  • $1,000 for your home office set up + $500/year top-up
  • Health insurance
  • Annual team offsites to sunny spots (last ones were in Spain and Portugal ☀️)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
demand generationpipeline managementcampaign executionmulti-channel marketingABM programsPLG growth campaignsanalytical skillsCRM toolsmarketing automation toolsdata tracking and reporting
Soft skills
collaborationcuriosityanalytical mindsetexecutionadaptability