Affiliate / Influencer Marketing
ElevenLabs
Manager, Influencer – Creator
Sprout Social, Inc.
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $106,400 - $159,600 per year
Job Level
SeniorLead
About the role
- Lead flagship social-first programs: Build, manage, and scale Sprout’s Influencer + Creator Program and integrated campaign distribution, ensuring measurable pipeline impact and industry leadership.
- Fuel product-led distribution: Partner with Product Marketing to create social-first assets, narratives, and distribution strategies that extend the reach and adoption of Sprout’s products.
- Set the global social strategy for influencer and social content/video: Own the content and engagement approach for influencer and creator programs, as well as social video for Sprout’s brand channels (LinkedIn, Instagram, X/Twitter, YouTube, TikTok, Threads, Reddit, Pinterest, emerging platforms), ensuring alignment with business priorities and cultural moments.
- Develop and maintain Sprout’s international social strategy, tailoring content and activations for key global markets.
- Build Sprout’s voice on culture: Shape social-first content rooted in data, cultural insights, and storytelling that makes Sprout a standout brand across regions, industries, and audiences.
- Experiment with emerging formats: Pilot new content series and test into new platforms, video formats, and AI-driven workflows to keep Sprout at the forefront of social innovation.
- Elevate reporting & ROI: Develop reporting frameworks that connect social content, campaigns, and influencer programs to business outcomes—including pipeline, CPL, CPM, and revenue influence. Translate insights into clear, executive-ready narratives; content for demand generation; and influencer thought leadership assets for customers and prospects.
- Cross-functional leadership: Partner with Brand Creative, Product Marketing, Field Marketing, and Sales to amplify integrated campaigns, product launches, and corporate moments (e.g., Dreamforce, Art Basel, Sprout Vantage roadshows).
- Mentor and collaborate: Provide guidance to team members, fostering creative excellence, scalable processes, and professional growth.
Requirements
- 7+ years of social media experience across B2B or consumer brands, with deep expertise in social strategy, influencer/creator marketing, and social campaign execution.
- 2+ years directly managing teams.
- A proven track record of connecting social to pipeline and revenue impact, with experience building reporting that resonates with executives.
- Exceptional writing, editing, and storytelling skills, with the ability to adapt voice across formats and platforms, and experience using tools such as CapCut, Adobe, and Canva.
- Strong project management skills; able to oversee complex programs, budgets, and vendor/creator relationships simultaneously.
- Lead with AI: Research, experiment with, and implement new technologies and approaches from the rapidly evolving AI toolset—not only to accelerate the work of the social team, but also to transform how the team works and what it delivers to the business.
Benefits
- Insurance and benefit options that are built for both individuals and families
- Progressive policies to support work/life balance, like our flexible paid time off and parental leave program
- High-quality and well-maintained equipment—your computer will never prevent you from doing your best
- Wellness initiatives to ensure both health and mental well-being of our team
- Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity and inclusion initiatives.
- Growing corporate social responsibility program that is driven by the involvement and passion of our team members
- Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media strategyinfluencer marketingcampaign executionreporting frameworksdata analysisstorytellingproject managementAI technologiescontent creationB2B marketing
Soft skills
leadershipmentoringcollaborationwritingeditingcommunicationcreativityadaptabilitystrategic thinkingproblem-solving