
Social Media and Content Specialist
SPARK
full-time
Posted on:
Location Type: Hybrid
Location: Sofia • Bulgaria
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About the role
- Develop and maintain a social media calendar aligned with the marketing plan.
- Manage content across Facebook, Instagram, LinkedIn and TikTok.
- Write copy and coordinate visual and video content production with external agencies.
- Plan and execute influencer marketing campaigns to increase brand visibility and engagement.
- Monitor comments, ratings and customer inquiries on social media and provide timely responses.
- Coordinate and support content development for promotional campaigns, events, performance marketing.
- Track and analyse social media and influencer campaign performance and prepare monthly reports.
Requirements
- Bachelor’s degree in Marketing, Communications, Media or a related field.
- Minimum 2 years of experience in social media management.
- Strong copywriting skills.
- Practical experience with Meta Business Suite and Canva.
- Ability to work with AI tools and generative models for text, image and video creation.
Benefits
- Competitive salary
- Health, dental and vision insurance options
- Hybrid work model – up to 20% remote work
- Opportunities for professional growth and development
- Employee discounts on EV rentals
- Additional vacation days based on length of employment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media managementcopywritingcontent developmentinfluencer marketingcampaign performance analysis
Soft Skills
communicationcoordinationcreativitytimeliness
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Media