SonicWall

Sales Development Representative

SonicWall

full-time

Posted on:

Location Type: Remote

Location: Canada

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Tech Stack

Cyber Security

About the role

  • As a Sales Development Representative (SDR), you will play a key role in driving revenue growth by generating and nurturing high-quality Sales Accepted Leads (SALs).
  • You will identify and engage prospective and existing customers, qualify opportunities, and schedule meetings for the sales team.
  • Partner with sales and marketing teams to maintain a consistent flow of qualified leads.
  • Maintain accurate and timely updates in CRM systems for leads and opportunities.
  • Schedule qualified meetings and product demonstrations for sales representatives.
  • Provide context and insights to ensure effective lead handoff and follow-up.
  • Meet or exceed weekly and monthly performance targets for outreach and meetings.
  • Generate high-quality opportunities that contribute to revenue growth.
  • Stay informed on cybersecurity trends, solutions, and market developments.
  • Participate in ongoing training to strengthen sales skills and performance.

Requirements

  • 1–3 years of experience in sales development, lead generation, or similar roles (preferably within cybersecurity, technology, or B2B environments)
  • Strong verbal and written communication abilities
  • Comfortable explaining complex concepts to business audiences
  • Understanding of prospecting, qualification, and meeting-setting within a sales cycle
  • Experience with outbound phone engagement preferred, including high-volume activity (up to ~75 calls per day)
  • Experience using CRM tools such as Salesforce or HubSpot
  • Exposure to cybersecurity solutions is a plus, but not required
  • Demonstrated ability to meet or exceed activity and pipeline metrics
  • Self-motivated, proactive, and goal-oriented
  • Collaborative team player capable of working cross-functionally
  • Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent practical experience.
Benefits
  • SonicWall is an equal opportunity employer.
  • Committed to creating a diverse environment.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales developmentlead generationprospectingqualificationmeeting-settingoutbound phone engagementpipeline metricssales skills
Soft Skills
verbal communicationwritten communicationexplanation of complex conceptsself-motivatedproactivegoal-orientedcollaborativeteam player
Certifications
Bachelor’s degree in BusinessBachelor’s degree in MarketingBachelor’s degree in Communications