Soil Capital

Communications

• Define and own the farmer communication strategy, aligned with business goals and farmer recruitment and renewal objectives per territory (UK, FR, BE).
• Manage and own the farmer communication throughout their Soil Capital journey: renewal, data input, audit, results, payments.
• Ensure the delivery of compelling storytelling, educational content, and event presence.
• Oversee campaign development (online/offline) to drive Marketing Qualified Leads (MQLs).
• Organise farmers webinars with farmers in the programme.
• Work closely with the Sales team to co-develop sales enablement tools.

Agriculture Communication Specialist