socialPALS

Senior Product Marketing – Growth Manager

socialPALS

full-time

Posted on:

Location Type: Hybrid

Location: Holzkirchen • Germany

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Job Level

Senior

Tech Stack

Go

About the role

  • Drive the evolution of marketing at socialPALS — shifting from traditional B2B communications to a strategic growth function
  • Work closely with Product, Sales and Executive Management and take ownership of core topics related to product communication, go-to-market strategies, content and sales enablement
  • Focus particularly on communications around the development of our platform and the successful market launch of new products, features and pricing/offer models

Requirements

  • Several years of experience in B2B marketing, ideally in a SaaS, platform or tech environment
  • Experience in product marketing, growth marketing or a comparable role
  • Strong understanding of go-to-market strategies, digital customer journeys and audience-specific communication
  • Experience supporting product launches or leading larger communications projects
  • Experience working closely with sales teams and a solid understanding of sales-enabling marketing measures
  • Practical experience with LinkedIn (organic and Ads)
Benefits
  • Flexible working arrangements and a modern working environment
  • Weekly team events and shared activities
  • Employer contribution to company pension scheme
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingproduct marketinggrowth marketinggo-to-market strategiesdigital customer journeyssales enablementproduct launchescommunications projects
Soft Skills
strategic thinkingcollaborationownershipcommunication