Social Driver

Art Director

• Lead the conceptualization and execution of social-first creative across platforms like Instagram, LinkedIn, TikTok, and emerging channels, ensuring content is engaging, culturally relevant, and optimized for each environment.
• Own the visual direction for integrated digital campaigns, including paid media, organic social, and email—ensuring consistency and cohesion across all touchpoints.
• Design with performance in mind, understanding what drives engagement, conversion, and audience behavior across platforms, and iterating creative based on insights and results.
• Contribute directly to design work when needed, creating high-quality assets including social graphics, motion concepts, storyboards, and digital layouts that align with brand and campaign goals.
• Provide visual direction, review, and approval for design deliverables.
• Oversee execution of design projects, from initial research and concept development through final delivery, ensuring high-quality, on-time deliverables that exceed client expectations.
• Engage directly with clients to understand their business objectives, present creative concepts, and incorporate feedback to refine and enhance design solutions.
• Stay informed about industry trends, emerging technologies, and best practices in design to drive continuous innovation and maintain Social Driver’s competitive edge.

Marketing

• Serve as the primary strategic point of contact for a portfolio of clients across marketing and communications disciplines
• Develop deep knowledge of each client’s business, audience, and goals, and translate that knowledge into smart, actionable strategies
• Lead client meetings, presentations, and reviews with confidence and clarity
• Build and maintain strong, trust-based relationships that result in high client retention and satisfaction
• Anticipate client needs and proactively bring forward ideas, opportunities, and solutions
• Direct integrated marketing and communications strategies across paid media, organic social, email, content/SEO, and influencer/partnerships
• Translate client objectives into well-structured campaign frameworks, editorial strategies, and channel plans
• Review and provide strategic direction on creative and content deliverables across client accounts
• Partner with project management and internal teams to maintain timelines, quality, and delivery standards across accounts

Art Director

Director of Engagement – Marketing & Comms Strategy