Smartsheet

Senior Director, Product Marketing

Smartsheet

full-time

Posted on:

Location Type: Remote

Location: WashingtonUnited States

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Salary

💰 $263,750 - $306,250 per year

Job Level

Tech Stack

About the role

  • Develop a deep understanding of enterprise customer needs, pain points, and buying behaviors to craft compelling narratives that differentiate Smartsheet in the market
  • Define and execute the end-to-end product marketing strategy for our enterprise solutions, including positioning, messaging, value propositions, launches and go-to-market plans that resonate with enterprise decision-makers
  • Partner closely with Sales, Marketing, Customer Excellence, and Product to define effective messaging, campaigns, playbooks, and demos that enable revenue growth
  • Create compelling, customer-centric content that translates complex product capabilities into clear business value for enterprise audiences
  • Serve as the lead spokesperson for our enterprise solutions in strategic customer interactions, analyst briefings, and industry events
  • Leverage data-driven insights and customer research to continuously refine messaging strategies and measure business impact
  • Lead, mentor, and develop a team of senior product marketers—setting clear goals, providing guidance, and fostering a supportive, high-performing culture
  • Build strong relationships with senior stakeholders and executive leadership, influencing without authority to drive clarity and momentum
  • Take on additional cross-functional leadership responsibilities as needed

Requirements

  • Bachelor's degree in business or equivalent discipline; MBA preferred
  • 12+ years of product marketing experience in enterprise B2B SaaS; cloud and AI experience strongly preferred
  • 7+ years of people management experience, with a proven track record of building and leading high-performing product marketing teams
  • Deep understanding of enterprise software, with the ability to translate technical innovations into business value
  • Demonstrated ability to define vision and strategy, translate them into actionable narratives and content, and deliver high-impact outcomes through product launches and campaigns
  • Expertise in crafting clear, compelling, and differentiated messaging and content that resonates with enterprise buyers and stands out in the market
  • Excellent communication and presentation skills, with experience engaging executives, industry analysts, and key stakeholders
  • Strong cross-functional leadership skills with proven ability to influence senior stakeholders and drive alignment across Product, Sales, Marketing, and Customer Success
  • Data-driven mindset, leveraging customer insights and market research to continuously refine and validate messaging strategies
  • Customer-obsessed approach with passion for solving complex enterprise problems
  • Ability to thrive in a fast-paced, highly collaborative environment
Benefits
  • Medical/vision and dental coverage options for full-time employees
  • 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
  • Monthly stipend to support your work and productivity
  • Flexible Time Away Program, plus Sick Time Off
  • US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
  • US employees receive 12 paid holidays per year
  • Up to 24 weeks of Parental Leave
  • Personal paid Volunteer Day to support our community
  • Opportunities for professional growth and development including access to Udemy online courses
  • Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
  • Teleworking options from any registered location in the U.S. (role specific)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingenterprise B2B SaaScloud computingartificial intelligencemessaging strategycontent creationdata analysismarket researchproduct launchescampaign management
Soft Skills
communication skillspresentation skillsleadershipmentoringrelationship buildinginfluencingcollaborationcustomer-centric approachstrategic thinkingproblem-solving
Certifications
Bachelor's degreeMBA