
Director – GTM Analytics
Smartsheet
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $180,000 - $225,000 per year
Job Level
Tech Stack
About the role
- Design, implement, and continuously optimise the key process indicator model for revenue generation.
- Lead analysis across the full revenue funnel: demand generation, pipeline, bookings, expansion, retention, and churn
- Partner with executive leadership & finance on revenue modeling, sales forecasting, and demand generation planning
- Surface insights that challenge assumptions and influence decision making, enabling leaders to proactively adjust strategies rather than react after the fact
- Identify trends, risks, and inefficiencies across segments, regions, and customer cohorts
- Partner with Data Engineering and RevOps to ensure high-quality, trusted GTM data
- Oversee dashboards, reporting, and self-service analytics to provide real-time visibility for GTM stakeholders
- Drive adoption of analytics tools and data-driven decision-making across the organization
- Ensure the organization’s data hygiene, governance, and GTM analytics capabilities become best-in-class.
- Expert marketing business acumen that enhances modeling providing timely insights for optimization of global programs
- Partner with Marketing functions to design predictive models for pipeline forecasting, and territory planning. Informing bi-directional views and reporting
- Ignite a culture of inclusivity, recognizing the strengths that individuals bring to the team to promote engagement and development opportunities
- Other responsibilities as assigned
Requirements
- Bachelor’s degree in business analytics or related field
- 10+ years of marketing / sales experience at a B2B company, preferably in enterprise software
- Deep understanding of modern GTM models — inbound/outbound, ABM, PLG, and ecosystem.
- Data-driven mindset with proficiency in sales analytics, pipeline modeling, and revenue forecasting.
- Proven experience in building and leading teams and programs
- Executive-level communication and influence skills — equally comfortable in boardrooms and sales huddles.
Benefits
- HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Sick Time Off
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location in the U.S. (role specific)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
revenue modelingsales forecastingdemand generation planningpipeline modelinganalytics toolsdata hygienedata governancepredictive modelingself-service analyticskey process indicator model
Soft Skills
leadershipcommunicationinfluenceteam engagementdecision makinganalytical thinkingcollaborationcultural inclusivitystrategic thinkingproblem solving
Certifications
Bachelor’s degree in business analyticsrelated field degree