SmartNews

Account Manager

• Manage and grow relationships with advertisers, agencies, and strategic partners while serving as the primary point of contact for campaign performance and issue resolution
• Monitor and optimize campaign performance across key metrics including CTR, CPC, CPA, ROAS, conversion rate, and revenue delivery
• Provide data-driven recommendations to improve advertiser outcomes, retention, and long-term account growth
• Partner with Sales teams on advertiser onboarding, account expansion, upsell opportunities, and strategic revenue initiatives
• Collaborate cross-functionally with Ad Operations, Product, and Engineering teams to resolve issues and improve platform capabilities
• Educate advertisers on native advertising best practices, including creative optimization, targeting strategies, and campaign performance insights, while sharing customer feedback to help shape product direction

Account Manager

Account Management Lead