Smartling

Financial Planning and Analysis

• Support budgeting, forecasting, and long-range planning with a strong GTM lens
• Own acquisition-related financial models (CAC, cohort analysis, channel mix)
• Prepare analyses for Executive leadership (board materials, investor diligence)
• Continuously improve forecasting accuracy by incorporating funnel dynamics
• Build and maintain Looker models (LookML) or equivalent semantic layers in other BI tools
• Translate raw data into finance-grade metrics suitable for board and investor reporting
• Design and own executive dashboards monitoring that should be self-service and have early-warning indicators
• Architect and maintain multi-touch attribution models to evaluate marketing ROI across channels
• Partner with Marketing and Sales Ops to define source of truth for leads, opportunities, and customers, as well as reconcile marketing performance metrics with financial outcomes

FP&A Manager