Develop and maintain sales and partner enablement curriculum—including onboarding, product certifications, and learning paths—for consistent field knowledge and adoption.
Create and deliver courses, workshops, and on-demand content in partnership with Product Marketing and Solutions teams.
Manage the central enablement content library (plays, decks, messaging guides, objection handling, competitive positioning).
Drive continuous readiness through product launch enablement, competitive intelligence updates, and quarterly skill assessments.
Serve as primary marketing liaison for marketplace and data-supply partners: Carahsoft, Bluestaq, AWS, Circadence, Saber Astro, MeadowGate, and SpaceX/Starlink (TBD).
Design joint enablement programs, co-marketing campaigns, and partner education sessions that strengthen alignment and drive partner-led pipeline.
Build partner onboarding frameworks to reduce time-to-productivity and improve partner engagement scores.
Ensure Slingshot’s brand, messaging, and value proposition are consistently represented across all partner marketplaces and collaboration environments.
Develop sales playbooks, battle cards, and toolkits that increase win rates and shorten sales cycles.
Partner with Marketing and Product teams to identify new market opportunities and define GTM strategies for new verticals or geographies.
Lead competitive and market landscape analysis to inform positioning, differentiation, and field narratives.
Collaborate with RevOps to measure program effectiveness, but retain ownership of content, curriculum, and qualitative feedback loops.
Standardize go-to-market processes and partner-enablement workflows across Marketing, Sales, and Partner functions.
Support RevOps in defining KPIs, dashboards, and adoption metrics for enablement programs (without owning the underlying tools or systems).
Drive change-management communications to ensure field adoption of new tools, processes, or plays introduced by Marketing and RevOps.

Requirements

5-8 years of experience in Sales Enablement, Partner Enablement, or GTM Strategy within SaaS, data, or aerospace/defense sectors.
Proven ability to design scalable enablement frameworks and manage complex partner ecosystems.
Experience with marketplaces (AWS, Carahsoft, Bluestaq) and data-supply or reseller partnerships.
Strong cross-functional leadership and excellent communication skills; able to influence senior stakeholders across GTM, Product, and RevOps.
Familiarity with CRM and enablement platforms (HubSpot or equivalent).

Benefits

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales enablementpartner enablementGTM strategyenablement frameworkscompetitive intelligencemarket landscape analysisKPI definitionprogram effectiveness measurementchange management

Soft Skills

cross-functional leadershipcommunication skillsinfluencing senior stakeholders