Skinnify

Marketing

• Assist in launching and managing paid campaigns across Meta, TikTok, AppLovin, Taboola, and other platforms
• Conduct A/B tests on creatives, audiences, funnels, and bidding strategies
• Support daily performance monitoring and reporting, using Triple Whale as the main source of truth
• Work closely with the creative and design teams to suggest improvements for ad creatives based on performance data
• Assist with basic conversion tracking and pixel setup when needed
• Monitor campaign metrics and identify opportunities to improve CPA, ROAS, and overall campaign efficiency
• Stay up to date with paid media trends, algorithm updates, and best practices

Junior Media Buyer

Copywriter

• own the writing and optimization of our advertorials, listicles, quiz funnels, and post-purchase upsell flows
• work directly with our funnel builder, media buyers, and creative team to continuously improve performance
• understand and implement conversion copy methodologies for high engagement and conversion

Copywriter – Advertorials, Listicles

Ecommerce

• Design and build high-converting sales funnels (advertorial, quiz, VSL, direct-to-checkout)
• Implement and optimize CheckoutChamp checkouts, order bumps, and post-purchase upsells
• Set up and maintain tracking & integrations (Meta Pixel, GA4, email & SMS platforms)
• Continuously optimize funnels through A/B testing to improve CVR and AOV
• Analyze funnel performance data and identify bottlenecks
• Work closely with media buyers, creatives, and copywriters to improve overall funnel profitability
• Ensure funnels are fast, clean, mobile-optimized, and conversion-focused

Junior Media Buyer

Junior Media Buyer

Copywriter – Advertorials, Listicles

Funnel Builder – E-Commerce