
Senior Product Marketing Manager – ARIA CORE
Siemens Healthineers
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $101,710 - $139,854 per year
Job Level
About the role
- Leads global product marketing initiatives for ARIA CORE, working in close partnership with an existing Senior PMM to drive clear positioning, scalable go-to-market execution, and commercial impact across regions.
- Co-own global positioning, messaging, and value propositions for ARIA CORE PLATFORM in partnership with other Senior PMM's.
- Define and refine target customer segments, buyer personas, and global use cases across clinical, operational, and IT stakeholders.
- Partner with Product Management to incorporate global market and customer insights into roadmap and release planning.
- Lead or co-lead global go-to-market planning for ARIA CORE releases, feature launches, and capability expansions.
- Own defined GTM workstreams (e.g., specific modules, workflows, segments, or regions) to ensure clarity of accountability.
- Support consistent global execution while enabling appropriate regional adaptation.
- Translate complex clinical workflows, system integrations, and technical capabilities into clear, differentiated customer value.
- Act as a global subject matter expert for assigned ARIA CORE domains, supporting regions, Sales, and Marketing.
- Ensure messaging and claims align with regulatory, clinical, and operational realities.
- Develop high-impact sales enablement assets including value narratives, competitive positioning, demo stories, and objection handling.
- Partner with regional marketing and sales enablement teams to support training and field readiness globally.
- Work closely with Product Management, Clinical, Services, and Commercial teams to align strategy and execution.
- Coordinate closely with the existing ARIA CORE Senior PMM to ensure clear ownership, minimal overlap, and efficient execution.
- Contribute to broader Digital Oncology portfolio strategy and senior-level marketing initiatives.
Requirements
- Bachelor’s degree in Marketing, Business, Life Sciences, Engineering, or a related field (or equivalent experience)
- 7+ years of experience in Product Marketing, Product Management, or closely related commercial roles
- 3+ years in a senior or lead Product Marketing role with ownership of defined product or platform areas
- Proven experience leading global go-to-market strategy and execution for complex B2B software or platform offerings
- Experience developing positioning, messaging, and value propositions for enterprise or regulated markets
- Demonstrated ability to translate technical, clinical, or operational complexity into clear customer and sales narratives
- Strong experience partnering cross-functionally with Product Management, Sales, and Regional Marketing teams
- Experience supporting multi-region or global launches, with alignment across central and regional stakeholders
- Excellent written and verbal communication skills, including executive-level presentation and influence.
Benefits
- medical insurance
- dental insurance
- vision insurance
- 401(k) retirement plan
- life insurance
- long-term and short-term disability insurance
- paid parking/public transportation
- paid time off
- paid sick and safe time
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketinggo-to-market strategypositioningmessagingvalue propositionssales enablementB2B softwareclinical workflowssystem integrationsmarket insights
Soft Skills
communicationcollaborationleadershipinfluencestrategic thinkingadaptabilityproblem-solvingcross-functional partnershippresentation skillscustomer narrative development
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Life SciencesBachelor’s degree in Engineering