Short Court

Director, Growth Marketing

Short Court

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • Plan, execute, and optimize campaigns across Meta, Google, YouTube, TikTok, and affiliate networks.
  • Manage media budgets, pacing, and efficiency to deliver on CAC, ROAS, and retention goals.
  • Conduct ongoing creative and audience testing across funnel stages.
  • Leverage analytics to inform optimizations and scale what’s working.
  • Manage True Classic’s affiliate program with a focus on quality, ROI-driven partnerships.
  • Collaborate with agencies, influencers, and publishers to generate conversions.
  • Evaluate and optimize commission structures to improve return on spend.
  • Support campaign and flow strategy across owned media channels (e.g., email, SMS, app push).
  • Partner with creative and lifecycle teams to deploy full-funnel strategies and increase repurchase rate and LTV.
  • Translate performance insights into actionable briefs for internal and external partners.
  • Build and maintain dashboards tracking spend, CAC, ROAS, retention, and LTV.
  • Surface insights and trends to inform weekly optimizations and executive-level strategy.
  • Support budgeting, forecasting, and pacing processes in collaboration with the Head of Marketing, CEO and Finance.
  • Help implement systems and processes to operationalize growth.

Requirements

  • 5+ years of hands-on experience in growth or performance marketing, ideally in DTC e-commerce.
  • Expertise in campaign management across Meta, Google, YouTube, and TikTok.
  • Experience managing affiliate programs and platforms (e.g., Impact, ShareASale).
  • Strong understanding of full-funnel strategy, attribution models, and lifecycle optimization.
  • Data-driven mindset with experience using reporting tools and performance dashboards.
  • Ability to collaborate cross-functionally and turn insights into action quickly.
Benefits
  • Competitive salary + quarterly performance bonus
  • Unlimited PTO and sick time
  • Company medical, dental, and vision insurance
  • $75/month Wellness Stipend
  • Free Employee Assistance Program (EAP)
  • $75/month Work From Home Stipend
  • $75/month Learning & Development Stipend
  • $1,000/year True Classic merchandise allowance
  • 401(k) plan with 3% company match
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementgrowth marketingperformance marketingfull-funnel strategyattribution modelslifecycle optimizationdata analysiscreative testingaudience testingbudget management
Soft Skills
collaborationdata-driven mindsetinsight translationstrategic thinkingcommunication