Shake Shack

Lifecycle Marketing Offer Strategist

Shake Shack

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $78,087 - $100,462 per year

About the role

  • Assess and optimize promotional and offer strategy across national, regional, occasion-based, and loyalty channels
  • Support the setup and management of offer campaigns within our offer management, loyalty and marketing automation platforms
  • Design and test data-driven offer frameworks that drive incremental traffic and revenue
  • Establish governance, measurement standards, and guardrails to protect margin as owned channels scale
  • Analyze offer campaign data and provide detailed redemption reporting

Requirements

  • Bachelor's Degree or equivalent work experience
  • 3+ years of experience
  • Proficiency in Microsoft Office suite including Excel
  • Familiarity with CDPs (Customer Data Platforms) and marketing automation platforms preferred
  • Familiarity with offer management tools preferred
Benefits
  • Shake Shack Meal Discounts
  • Exclusive corporate discounts for travel, electronics, wellness, leisure activities and more
  • Medical, Dental, and Vision Insurance*
  • Employer Paid Life and Disability Insurance*
  • 401k Plan with Company Match*
  • Paid Time Off*
  • Paid Parental Leave*
  • Access to Employee Assistance Program on Day 1
  • Pre-Tax Commuter and Parking Benefits
  • Flexible Spending and Dependent Care Accounts*
  • Development and Growth Opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisoffer strategy optimizationcampaign managementdata-driven frameworksredemption reporting
Certifications
Bachelor's Degree