
Senior Marketing Manager
SFG20
full-time
Posted on:
Location Type: Remote
Location: United Kingdom
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Job Level
About the role
- Own demand generation strategy and execution, driving pipeline volume, quality and conversion against defined targets
- Take accountability for delivering against pipeline targets, not just campaign performance
- Work closely with Sales, sharing ownership of pipeline and revenue outcomes
- Use CRM and marketing data (e.g. HubSpot) to track performance, optimise campaigns and improve conversion
- Lead and develop a high-performing marketing team, building a culture focused on delivery and results
- Act as a trusted deputy to the Director of Marketing, taking ownership of key initiatives
Requirements
- Experience leading and developing high-performing marketing teams
- Proven experience in a B2B SaaS environment, owning demand generation and pipeline targets
- Strong track record of delivering against pipeline or revenue targets
- Experience running multi-channel campaigns across paid, email, content and/or ABM
- Strong commercial mindset, with the ability to optimise marketing investment against pipeline and revenue outcomes
- Experience using CRM and marketing automation platforms (e.g. HubSpot) to manage pipeline and performance
- All candidates must be able to demonstrate a pre-existing right to work and travel within the UK. We are unfortunately not able to offer sponsorship. Documentary evidence will be required.
Benefits
- 26 days holiday + bank holidays (with the option to buy more)
- Company pension scheme
- Life assurance for added peace of mind
- Private medical insurance with BUPA
- Enhanced family-friendly benefits
- Perkbox, offering a wide range of discounts, perks and everyday savings
- Volunteering leave to support causes that matter to you
- Octopus Electric Vehicle scheme, offering a more affordable way to drive electric
- Access to wellbeing support via WeCare
- and more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationpipeline managementmulti-channel campaignsB2B SaaScampaign performance optimizationrevenue targetsmarketing automation
Soft Skills
leadershipteam developmentaccountabilitycommercial mindsetcollaboration