Sezzle

Product Marketing Associate

Sezzle

full-time

Posted on:

Location Type: Remote

Location: Mexico

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About the role

  • Own product marketing for a defined set of products, following the full Product Marketing lifecycle: Discover & Validate → Shape & Plan → Launch & Learn → Optimize & Scale → Learn & Feed Forward
  • Conduct customer discovery through surveys, qualitative feedback, and behavioral data
  • Synthesize insights across multiple data sources into clear, actionable narratives
  • Define positioning, messaging, and value propositions for your products
  • Partner closely with Product and Design to influence UX, flows, and in-product copy
  • Develop go-to-market plans including target audiences, channels, cohorts, and success metrics
  • Execute launches across in-app surfaces, lifecycle messaging, and marketing channels
  • Monitor adoption and performance post-launch, identifying opportunities to iterate and improve
  • Run and evaluate experiments to drive engagement, conversion, retention, or revenue
  • Document learnings and outcomes to inform future product and marketing decisions

Requirements

  • 2–4 years of experience in Product Marketing, Growth, Lifecycle Marketing, or a related role
  • Strong analytical thinking and comfort using data to inform decisions
  • Clear, concise communicator who can distill complex ideas into actionable insights
  • High ownership and accountability for outcomes, not just outputs
  • Strong cross-functional collaboration skills with Product, Design, Marketing, and Engineering
  • Ability to manage multiple initiatives in parallel without losing focus or quality
  • Comfortable operating in ambiguity and making progress with incomplete information.
  • Experience supporting launches for consumer-facing or mobile products
  • Familiarity with experimentation, A/B testing, or lifecycle optimization
  • Experience with subscriptions, fintech, or marketplace businesses
  • Experience writing in-product messaging, lifecycle communications, or UX copy
  • Strong documentation and presentation skills
Benefits
  • Professional development opportunities
  • Flexible work arrangements
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Product MarketingGrowth MarketingLifecycle MarketingA/B testingData analysisGo-to-market planningCustomer discoveryUX copywritingExperimentationPerformance monitoring
Soft Skills
Analytical thinkingClear communicationCross-functional collaborationOwnershipAccountabilityFocusAdaptabilityDocumentation skillsPresentation skillsProblem-solving