Seattle Bank

Organic Growth Marketing Specialist

Seattle Bank

full-time

Posted on:

Location Type: Hybrid

Location: Mercer Island • Washington • United States

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Salary

💰 $85,000 - $105,000 per year

About the role

  • Support keyword research, content audits, and basic competitive reviews to identify content gaps and organic growth opportunities, in partnership with the Organic Growth Marketing Manager.
  • Develop and manage CD Valet’s social media presence (Reddit, LinkedIn, Facebook, Instagram, X and other platforms), including drafting posts, scheduling content, monitoring engagement, and flagging trends or opportunities.
  • Draft and update SEO-rich content (e.g., blog posts, educational articles, landing pages, FAQs) that help drive qualified traffic and engagement.
  • Coordinate content production with internal stakeholders and external writers/designers, ensuring consistency with brand guidelines and key messages.
  • Implement on-page SEO best practices (titles, meta descriptions, headers, internal links, basic schema where applicable) under the guidance of the Organic Growth Marketing Manager.
  • Assist with off-page SEO initiatives such as outreach for backlinks, directory updates, and partner content placements as directed.
  • Coordinate closely with paid media and lifecycle teams to ensure organic content supports campaigns and lead nurturing flows.
  • Support CD Valet’s financial institution recruitment with content development and SEO/AEO search optimization.
  • Help track and report on key performance indicators such as organic traffic, rankings for priority keywords, click-through rates, engagement metrics, and AI visibility.
  • Build and maintain content calendars, documentation, and performance dashboards.
  • Partner with Product and Marketing Teams to ensure content accurately reflects product features, rate updates, and customer value propositions.
  • Collaborate with compliance to ensure all content and social posts meet regulatory requirements and are properly documented.
  • Stay current on evolving SEO, AEO, and content trends, especially as they relate to financial services and generative AI, and share learnings with the broader team.
  • Perform other related duties and projects as assigned by the Organic Growth Marketing Manager. Reliable attendance and adherence to hybrid/remote work expectations is an essential function of this job.

Requirements

  • 3-5 years of experience in content marketing, digital marketing, or SEO, preferably in fintech, financial services, or another highly regulated industry.
  • Foundational understanding of SEO and AEO principles and willingness to grow expertise in search optimization.
  • Familiarity with tools such as Google Analytics, Google Search Console, SEO and AEO visibility measurement platforms.
  • Demonstrated ability to write and edit clear, accurate, user-focused content; experience following editorial guidelines and brand voice.
  • Comfort working with data to identify basic patterns, measure content performance, and make recommendations with support from more senior team members.
  • Genuine interest in financial services and personal finance, with the ability to translate complex topics into accessible content.
  • Curious, proactive, and detail-oriented, with a strong desire to learn, test, and iterate in a fast-evolving AI and search landscape.
  • Strong collaboration and communication skills, with the ability to take direction, manage multiple tasks, and meet deadlines.
Benefits
  • Medical/Vision, and Dental insurance
  • Life Insurance, Long Term Disability, Voluntary Life
  • 401K with Bank contribution, Stock Award, and Incentive Opportunity
  • Paid Time Off: Vacation – 3 Weeks
  • Sick Time – 1 hour per 40 hours worked
  • Holidays – 10 days
  • company social events, paid volunteer hours, quarterly incentive awards, and professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOAEOcontent marketingdigital marketingcontent auditskeyword researchon-page SEOoff-page SEOcontent productionperformance measurement
Soft Skills
collaborationcommunicationattention to detailproactivitycuriositytime managementadaptabilitywritingeditinguser-focused content