
Product Marketing Manager
ScienceLogic
full-time
Posted on:
Location Type: Remote
Location: Virginia • United States
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Tech Stack
About the role
- Support the creation of marketing collateral including solution briefs, case studies, presentations, battle cards, blog posts, and data sheets
- Contribute to high-level messaging and storytelling frameworks that reinforce platform value and differentiation.
- Partner with Sales Enablement to develop materials and training content to help the sales team effectively communicate ScienceLogic's value proposition
- Help maintain and update competitive positioning materials and playbooks
- Assist in product launch planning and logistics, ensuring timelines, deliverables, and cross-team coordination stay on track
- Help prepare launch readiness materials to ensure sales, marketing, and customer-facing teams understand key messages, target audiences, and value proposition
- Collaborate with demand generation, content marketing, and partner marketing teams to support integrated campaigns
- Support the development of buyer personas and customer journey maps
- In partnership with Analyst Relations, support research on customer segments, industries, and use cases to inform positioning and campaign targeting
- Help translate technical product features into customer-facing benefits and use cases
- Work closely with product management, sales, customer success, and marketing teams to ensure consistent messaging and alignment
- Support event preparation for trade shows, webinars, and customer events
- Assist in gathering proof points, customer examples, and inputs for analyst research cycles as needed
- Share product and market insights with internal teams to maintain alignment on messaging and customer needs
- Track key metrics for content performance and campaign effectiveness
- Help conduct ROI/TCO analysis and develop business case materials
- Support ongoing optimization of messaging based on market feedback and data
Requirements
- Bachelor's degree in marketing, business, communications, computer science, engineering, or related field
- 2-5 years of experience in product marketing, B2B marketing, technical marketing, or related field; relevant internships and coursework considered
- Experience in B2B technology, SaaS, or enterprise software environments preferred
- Strong interest in B2B technology marketing and enterprise software
- Basic understanding of IT operations, cloud computing, observability, monitoring, or related technologies helpful but not required
- Ability to quickly learn and understand technical concepts and translate them into accessible language
- Familiarity with the observability/AIOps/ITOM space is a plus
- Excellent written and verbal communication skills with the ability to explain technical concepts clearly to different audiences
- Strong research and analytical skills with attention to detail and data-driven thinking
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
- Self-motivated with a proactive, "roll up your sleeves" approach to learning and problem-solving
- Collaborative team player who works well across functions and can build relationships with diverse stakeholders
- Adaptable and comfortable working in ambiguity with shifting priorities
- Strong organizational skills and ability to prioritize effectively
- Intellectual curiosity and passion for technology and innovation
- Customer-centric mindset with the ability to think from the buyer's perspective
- Creative problem solver who can balance strategic thinking with tactical execution
- Comfortable presenting ideas and findings to team members and stakeholders
- Experience with content management systems, project management tools, or design tools a plus
- Demonstrated ability to learn quickly and adapt to new tools and processes
Benefits
- Comprehensive medical, dental and vision plans
- 401(k) plan with employer match
- Flexible Paid Time Off (FTO) so that you can take the time that you need to re-energize
- Volunteer Time Off (VTO) - take two days off per calendar year to volunteer with your preferred charitable organization
- 5-year Service Milestone Sabbatical
- Paid parental leave
- Generous employee referral bonus program
- Pet insurance
- HQ Office centrally located in Reston Town Center featuring a well-stocked kitchen with rotating snacks and beverages, and catered lunch on Thursdays
- Regular virtual company-wide events, including cooking classes, yoga, meditation and more
- Mentorship and professional development opportunities with experienced product marketing leaders
- The opportunity to learn and develop from some of the best and brightest minds in the industry!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingB2B marketingtechnical marketingROI analysisTCO analysisdata-driven thinkingbuyer personascustomer journey mapscompetitive positioningcampaign targeting
Soft skills
written communicationverbal communicationresearch skillsanalytical skillsproject managementcollaborationadaptabilityorganizational skillsproblem solvingcustomer-centric mindset
Certifications
Bachelor's degree in marketingBachelor's degree in businessBachelor's degree in communicationsBachelor's degree in computer scienceBachelor's degree in engineering