ScienceLogic

Marketing

• Lead the optimization and integration of Marketo, Salesforce, and other marketing technologies.
• Maintain the marketing tech stack, ensuring seamless connectivity and operational efficiency.
• Implement advanced automation strategies, including lead nurturing workflows, segmentation, and scoring models.
• Conduct A/B testing and data-driven optimizations to enhance campaign performance and conversion rates.
• Evaluate and introduce new technologies and tools to enhance marketing efficiency and scalability.
• Define and enforce best practices for campaign execution, ensuring alignment across corporate marketing and digital teams.
• Ensure accurate tracking and synchronization of all lead data across Salesforce and Marketo.
• Collaborate with demand generation and digital marketing teams to support high-performing multi-channel marketing programs.
• Oversee data governance, hygiene, and integrity to maintain a clean, accurate, and actionable database.
• Identify and resolve complex lead flow and campaign tracking issues proactively.
• Develop and manage Salesforce and Power BI dashboards and reports to track marketing KPIs, pipeline contribution, and ROI.
• Analyze marketing performance metrics and provide strategic insights for continuous improvement.
• Own and enhance lead attribution models, ensuring accurate pipeline forecasting and reporting.
• Implement predictive analytics models to improve targeting, lead scoring, and engagement strategies.
• Deliver executive-level reporting and insights that influence decision-making.
• Lead process automation and optimization initiatives to enhance marketing efficiency and scalability.
• Develop and implement standard operating procedures (SOPs) for marketing automation, lead management, and reporting.
• Ensure marketing operations comply with GDPR, CCPA, and Indian data privacy regulations.
• Partner with sales, digital marketing, and corporate teams to align marketing operations with business goals.

Marketing Manager

SEO Marketing

• Design and execute comprehensive SEO, GEO, and CRO strategies to enhance visibility across search engines and generative AI platforms, increase website engagement, and drive measurable business growth.
• Conduct in-depth keyword research to identify opportunities and optimize content accordingly.
• Optimize website elements, including meta tags, headers, URLs, and content, to align with SEO best practices and improve user experience.
• Collaborate with the development team to ensure website architecture, coding, and structure are optimized for search engines.
• Design and implement GEO Optimization strategies for AI-driven experiences (e.g., Google SGE, Bing Copilot, Perplexity), including structured data and summaries for generative results.
• Work closely with content creators to integrate SEO and GEO principles from ideation to publication.
• Develop and implement effective link-building strategies to enhance domain authority.
• Use A/B testing, heatmaps, and analytics to test hypotheses and implement conversion-focused improvements on landing pages and key site paths.
• Monitor, analyze, and report on SEO, GEO, and CRO performance using tools like Google Analytics, heatmapping platforms, and SEO tools; translate insights into actionable next steps.
• Keep abreast of industry trends, search engine algorithm updates, and generative AI advancements to ensure strategies remain effective.

SEO Analyst

Systems Engineer

• Support and maintain the infrastructure, essential business applications, and endpoints that operate within our federal environment.
• Perform system administration, including installation, configuration, and troubleshooting of Linux-based systems across on-premises and cloud environments
• Architect, deploy, and manage cloud infrastructure on AWS, ensuring high availability, scalability, and security.
• Manage identity and access controls within Microsoft Entra, including configuration and enforcement of MFA and Conditional Access policies
• Oversee Azure Subscription governance, including role assignments, resource tagging, policy enforcement, and cost management practices
• Manage secure and compliant network architectures in both Azure and AWS, including virtual networks/VPCs, subnets, routing, firewalls (Azure Firewall, AWS Network Firewall), VPNs, private link/endpoints, and security groups, ensuring alignment with FedRAMP security controls
• Deploy, configure and manage applications and security baselines using Microsoft Intune for physical and virtual endpoints
• Provision, configure, and manage Linux VMs and containers in Azure and AWS, including patching, monitoring, and secure access configuration
• Design, implement, maintain, troubleshoot, and configure IT system implementations including routers, switches, firewalls, servers, and storage arrays
• Execute and successfully complete projects and evaluate new technologies/platforms to determine their applicability to solving ScienceLogic’s business challenges and needs
• Analyze existing systems and infrastructure lifecycle to determine industry-forward best practices for upgrades or replacements best suited for business needs
• Work with internal teams on the planning and configuration of new business solutions requiring IT oversight, integration or management
• Provide after-hours and weekend support as needed to ensure the continuous availability and operational integrity of all critical systems, network devices, and services 24/7/365
• Assist the service desk team as needed, acting as an escalation point and developing processes, procedures, and policies to facilitate effective knowledge transfer and team collaboration
• Perform daily system monitoring tasks to verify the integrity and availability of systems, hardware, and scheduled operations such as backups and alerting
• Ensure all Federal systems and processes meet FedRAMP Moderate requirements
• Participate in the writing and review of necessary FedRAMP Moderate process and policy documentation for compliance
• Support system operations in a FedRAMP Moderate environment by ensuring changes, patches, and configurations are aligned with FedRAMP Moderate requirements and are tested and applied by required deadlines
• Work with security and compliance teams to support continuous monitoring activities, including asset inventory, application updates, and system patches
• Administer and maintain Windows 365 Cloud PCs (VDI), including policy management and end-user support
• Ensure compliance with DISA STIGs / CIS Controls across federal systems and endpoints, performing quarterly reviews and remediations for both Windows and LInux workloads
• Perform all activities in accordance with established change management and approval procedures

Marketing Manager

SEO Analyst

IT Systems Engineer